Women play a critical and growing role in franchising. In our Annual Women's Issue, we profiled 28 "C-Suite Women." We share their profiles in this new weekly series.
- Franchise Update
- 4,740 Reads 1,014 Shares
Multi-unit franchisee brings new Taco John's location to Virginia, expanding his company to include 7 locations throughout 5 states.
- Multi-Unit Franchisee
- 5,551 Reads 2 Shares
Customer service guru John DiJulius draws customer service lessons from United Airlines' latest gaffe.
- John DiJulius
- 5,973 Reads 17 Shares
Social media marketing news you can use. This week: 1) Marriott's new Snapchat campaign; 2) 4 mistakes you could be making with your marketing personas; 3) how to market your brand with Facebook Stories; and 4) new survey examines restaurant customers' plans for the next 12 months.
- Eddy Goldberg
- 3,922 Reads 2 Shares
We enter 2017 with a greater than normal number of economic uncertainties for all three major participants in the franchise business model: franchisors, franchisees, and capital providers.
- Darrell Johnson
- 5,912 Reads 1,023 Shares
In 2015, when opportunity came knocking, Susan Boresow answered the bell. At the time she was CMO at Massage Envy. Today she's president of Title Boxing Club, the boutique fitness franchise that specializes in boxing and kickboxing fitness classes with more than 160 locations in the U.S. and abroad.
- Kerry Pipes
- 6,437 Reads 2 Shares
Tennessee Fitness, a Gold's Gym multi-unit operator in Tennessee, signs agreement for 5 additional units. The franchisee will now have 12 locations of the fitness brand in the Nashville area.
- Multi-Unit Franchisee
- 10,486 Reads 2 Shares
This series, featuring highlights from the 2017 Annual Franchise Development Report (AFDR), continues with a look at sales closing ratios.
- Eddy Goldberg
- 6,335 Reads 2 Shares
The roles of community and customer loyalty and how they can impact your hiring and retaining of great employees who will provide a better impact on your franchising success.
- Kendall Rawls
- 12,063 Reads 7 Shares
So many good things are happening so quickly in franchising these days, it's hard to keep up (even for us!). So welcome to "Good News!" - our monthly roundup of franchise growth, finance, international expansion, milestones, and other positive news from franchisors large, medium, and emerging.
- Eddy Goldberg
- 7,398 Reads 10 Shares
If you have been around the franchise sales profession for more than just a cup of coffee, you personally know, or have been told repeatedly, that the decision to invest in a franchise is far greater than buying furniture, fixtures, equipment, and software.
- Jim Bender
- 8,754 Reads 2 Shares
One of the economic truths for the U.S. economy is that we have recessions, and the next one is coming. Maybe not in the next month or even the next year, but it is coming.
- Darrell Johnson
- 15,313 Reads 80 Shares
Women play a critical and growing role in franchising. In our Annual Women's Issue, we profiled 28 "C-Suite Women." We share their profiles in this new weekly series.
- Franchise Update
- 10,003 Reads 1 Shares
Cousins Subs is expanding through an ongoing rebranding and growth initiative. The company has just announced three new multi-unit deals in Wisconsin and Illinois.
- Multi-Unit Franchisee
- 14,844 Reads 1 Shares
A new Franchise Business Review franchisee satisfaction report highlights what today's typical multi-unit franchisee looks like.
- Multi-Unit Franchisee
- 14,738 Reads 19 Shares
2017's Most Valuable Performer (MVP) Award winners to be feted at the annual Multi-Unit Franchising Conference, April 23-26 in Las Vegas.
- Franchise Update Media
- 33,177 Reads 49 Shares
Social media marketing news you can use. This week: 1) Advertisers seek online advertising alternatives to Google and Facebook; 2) Kiosk access at NYC fast-food restaurant draws class-action lawsuit from The American Council of the Blind; 3) Music in restaurants actually does affect sales, says Swedish study; 4) 5 tips on hyperlocal marketing in a mobile world.
- Eddy Goldberg
- 7,736 Reads 2 Shares
"If you always do what you've always done..." You know the ending to this old saw, and when it comes to your company's financial results it is absolutely true.
- Rod Bristol
- 18,410 Reads 1,023 Shares
While the conventional method of using interests and behaviors to segment an audience still exists in large scale, the more recent tactic of connection-based targeting is quickly picking up traction because of its versatility and effectiveness.
- Todd Juneau
- 9,041 Reads 1,014 Shares
When I acquired Shoney's Restaurants a decade ago, I was presented with an opportunity and a challenge to bring this 70-year-old iconic American brand back to its glory days.
- David Davoudpour
- 12,208 Reads 2 Shares
Utah-based Four Foods Group acquires 48 Little Caesars in Alabama and Louisiana. The company now operates 97 restaurants throughout Utah, Arizona, Nevada, Colorado, Alabama, and Louisiana.
- Multi-Unit Franchisee
- 23,241 Reads 5 Shares
Singapore offers U.S. franchisors opportunities for growth
- Peter Schwarzer
- 27,908 Reads 45 Shares
Consolidation arguably has been one of the largest and most important trends in the franchise sector in the past few years, and it's not hard to see why.
- Dean Zuccarello
- 29,852 Reads 7 Shares
For any national campaign, we must keep in mind that the need for our services can vary on the regional and hyper-local level depending on climate and extreme weather.
- Franchise Update
- 10,631 Reads 9 Shares
The recent U.S. election cycle, more than any other in recent memory, tapped into deep angst within both major parties and the electorate at large.
- Carol M. Schleif
- 30,639 Reads 2 Shares
Husband and wife area developers for Tropical Smoothie Café in Michigan and Ohio are now on the grow in Colorado. They already have 58 locations in their markets and 39 more cafes in development.
- Multi-Unit Franchisee
- 32,094 Reads 7 Shares
What if you had your customers review all associates, locations, or the products on your menu directly to your website? I am not talking about raving fan testimonials.
- John DiJulius
- 8,401 Reads 1 Shares
Your ability to stay focused on your strategic plan and leverage your resources of time, people, and money efficiently is essential to successfully growing your multi-unit operation.
- Jeff Bannon
- 27,403 Reads 7 Shares
Shoney's, founded in 1947, is banking on a complete makeover with a new menu, a new look, and a full beverage bar.
- David Davoudpour
- 8,856 Reads 10 Shares
Social media marketing news you can use. This week: 1) Google's YouTube takes major hit as global advertisers pull ads; 2) Debunking 5 myths about obstacles to sales and marketing alignment; 3) 15 stats about the value and behavior of loyal customers; 4) Texas Applebee's franchisee will accept gift cards, certificates, and coupons from other brands during March.
- Eddy Goldberg
- 6,464 Reads
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