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Social media marketing news you can use. This week: getting started on LinkedIn (it's about time!); using social media automation for effective customer engagement; a short, brief, infographic history of Twitter; and OMG! 75 social media acronyms to know.
  • Daniel Lieberman
  • 3,501 Reads
KBP Foods acquires 24 more restaurants in three states in its latest growth move. The new acquisition brings the franchisee group to 247 quick service restaurants located throughout 10 states.
  • Multi-Unit Franchisee
  • 19,606 Reads
IFA says millions of salaried workers would lose out on key benefits such as workplace flexibility and long term advancement opportunities under new overtime regulation rule.
  • Multi-Unit Franchisee
  • 6,301 Reads
Mike Bidwell, CEO and president of The Dwyer Group, discusses his career path from franchisee to the top of the C-suite at the 8-brand, $1 billion franchisor - larger now after acquiring Service Brands International (June 12) and The Grounds Guys of Canada (June 18).
  • Kerry Pipes
  • 4,494 Reads 1 Shares
Lost that "perfect" franchise sales prospect to a competitor's counter-offer? These 6 tips can help you land - and keep - that sales superstar.
  • Eliot Burdett
  • 3,780 Reads 1,023 Shares
Steve Sager has relied on forward-thinking innovation to build a career that includes opening more than 265 Subway stores during his 30 years in the business.
  • Multi-Unit Franchisee
  • 14,389 Reads 9 Shares
New reports find franchising is big contributor to the US GDP and ranks above average in job creation.
  • Multi-Unit Franchisee
  • 17,829 Reads 1 Shares
Anand Gala makes moves that simplify his approach, refocus his energy, and help grow his franchise operation.
  • Kerry Pipes
  • 12,060 Reads
How to structure your franchise organization to align your sales and marketing teams - and increase your consumer revenues and unit sales.
  • Dayna Rothman
  • 3,029 Reads 1 Shares
IFA teams up with two restaurant associations to form coalition group dedicated to defending New York franchisees from "ill-advised" and discriminatory wage hike efforts.
  • Multi-Unit Franchisee
  • 5,140 Reads 5 Shares
Social media marketing news you can use. This week: 65 sites that provide free images for your online marketing campaigns; analyzing "Hack Crash" panic - and avoiding it; improve customer service with Twitter's upgraded direct message capabilities; 15 tips for hiring good designers from someone who's done it.
  • Daniel Lieberman
  • 3,014 Reads 1 Shares
Vocelli Pizza
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Vocelli Pizza
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Vocelli Pizza
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McAlister's Deli signs several new development agreements in Georgia and Florida and plans to open its first restaurants in Orlando and Southwest Florida.
  • Multi-Unit Franchisee
  • 13,055 Reads
The International Franchise Association to launch a new public affairs campaign in support of franchising and the business model at the International Franchise Expo (IFE) later this week.
  • Multi-Unit Franchisee
  • 6,768 Reads 9 Shares
Mike Bidwell, CEO and president of The Dwyer Group, discusses his career path from franchisee to the top of the C-suite at the 8-brand, $1 billion franchisor.
  • Kerry Pipes
  • 7,284 Reads 6 Shares
2015 AFDR highlights: Franchisors set annual sales goals. Learn what the brands that exceeded their goals last year did right.
  • Eddy Goldberg
  • 3,433 Reads
Kevin Green is a Bruegger's Bagels multi-unit franchisee in the Raleigh-Durham market. He made a successful career transition from teach to franchisee.
  • Multi-Unit Franchisee
  • 10,108 Reads
New mid-year report finds that franchise businesses continue to grow, create jobs, and outpace the rest of the U.S. economy.
  • Multi-Unit Franchisee
  • 8,477 Reads 1 Shares
Social media marketing news you can use. This week: Still confused about hashtags?; Predicted SEO shakeup from Google's mobile inclusion apparently was overrated; Twitter returns to Google search; build your brand by making friends with influential bloggers!
  • Daniel Lieberman
  • 3,662 Reads 9 Shares
When I purchased Putt-Putt in 2004, I realized the primary challenges associated with a 50-year-old brand would be 1) to experience continued growth, and 2) to reinvigorate the brand to appeal to a younger consumer base by delivering more value to our customers.
  • David Callahan
  • 7,222 Reads 1 Shares
When it comes to operating multiple brands, Craig Comer has discovered that differences can attract--profits, that is, for his two very different service brands.
  • Helen Bond
  • 11,591 Reads 1 Shares
2015 is starting out as a very busy year for international franchise development. U.S. franchises are exporting their brands more than at any time in history--and to more places.
  • William Edwards
  • 5,623 Reads 179 Shares
Dogtopia
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Dogtopia
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Dogtopia
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Amazon founder Jeff Bezos is a Star Trek junkie. He almost named his company MakeItSo.com, based on the adventures of the USS Enterprise, when Captain Jean-Luc Picard would confirm his commands with the words, "Make it so!"
  • Jack Mackey
  • 8,623 Reads 1 Shares
Guillermo Medellin brought his business savvy, experience, and smarts to the U.S. in 2009 and now operates three successful Russo's New York Pizzeria locations in Houston.
  • Multi-Unit Franchisee
  • 8,400 Reads 12 Shares
Report finds new overtime rules would bring unintended consequences such as increased costs to businesses and impact the workforce by eliminating middle management jobs.
  • Multi-Unit Franchisee
  • 6,662 Reads
Julia Stewart, CEO and chair of DineEquity (Applebee's and IHOP), discusses her career in franchising, leadership attributes and skills, women leaders, networking, mentorship, and her path to the C-suite.
  • Kerry Pipes
  • 5,541 Reads 1 Shares
2015 AFDR highlights: Overall closing ratios (leads to sales and applications to sales) of nearly 150 brands showed improvement over previous years.
  • Eddy Goldberg
  • 3,131 Reads
Ask Dina Dwyer-Owens, co-chair of The Dwyer Group, about obstacles to the top for women, and she is quick with a suggestion: talk less about the proverbial glass ceiling and do more to encourage women to shatter their own self-doubt to compete.
  • Helen Bond
  • 5,709 Reads 1 Shares
As you go about your day-to-day routine, you may have noticed some new ways to pay; and if you received a new debit or credit card recently, you also may have noticed the new chip embedded in it.
  • Tom Epstein
  • 10,883 Reads
Doing good is a longtime pursuit in America. You might even say it's a part of the culture. Americans love a good cause and like to help when they can.
  • Kerry Pipes
  • 8,215 Reads 14 Shares
The Maids has more than 30 years of experience in the highly competitive residential cleaning industry. We know well the importance and challenges of differentiating our brand in the market, and how important culture is in conveying and creating a positive overall brand experience.
  • Franchise Update
  • 5,188 Reads 1,021 Shares
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