2015 AFDR highlights: Multi-unit franchisees' favorite places to find new brands.
- Eddy Goldberg
- 3,569 Reads 40 Shares
Prospective franchisees have lots of questions: How do I purchase a unit? Can I buy more than one? What will my territory be? How much does it cost? What are the royalty payments? How much training and ongoing support should I expect?
- Paul Wilbur
- 3,318 Reads
Insight is a new configuration of knowledge that breaks the existing pattern of thinking in an unexpected way.
- Jack Mackey
- 5,222 Reads 1 Shares
Charlie Morrison wasn't looking for a new opportunity. He was already at the helm of Pizza Inn and was the driving force behind the brand's innovative Pie Five concept.
- Kerry Pipes
- 6,712 Reads 1 Shares
Franchise relations are in the midst of powerful, fundamental change. Driven by the maturity of franchising, the rise of large multi-unit operators...
- Eddy Goldberg
- 9,630 Reads
Whether you're planning to sell off units now or in the future, here are a few simple steps that will help you avoid unwanted surprises.
- Scott A. Augustine
- 6,800 Reads
Jeff Tews and Susan Rather are a married couple who have been BrightStar Care franchisees since 2006. They oversee four territories in seven counties in South Central Wisconsin and are passionate about their brand and business.
- Multi-Unit Franchisee
- 6,959 Reads 1 Shares
Pinterest isn't working for marketers - yet. This report from Forrester explores how marketers can learn to take advantage of its growing strengths.
- Gavin O'Malley
- 2,948 Reads
Social media marketing news you can use. This week: local search marketing tips for franchisees; insights from a 19-year-old on social media platforms; Google now more trusted for news than traditional media; and how public Facebook information tells us more about our customers (and ourselves) than we know.
- Daniel Lieberman
- 3,882 Reads
What do you look for in a salesperson, and what are the critical elements to building a great sales and development team?
- Franchise Update
- 7,558 Reads
How do you identify your ideal customers, and how do you target them effectively with your marketing initiatives?
- Franchise Update
- 4,292 Reads 1 Shares
In the restaurant world, if you survive 3 years, you have essentially beaten the odds. Before rebranding to Old Chicago Pizza & Taproom in 2013, Old Chicago Pizza & Pasta had a successful 37-year history that served three generations of guests.
- Mike Mrlik
- 4,386 Reads 1 Shares
When evaluating a brand, experienced operators have two big advantages over first-time prospects. First, they know what questions to ask. Second, most of the time they know what a good answer looks like.
- Darrell Johnson
- 6,698 Reads
Golden Corral franchisee uses a people-centered formula that brings success to his business and fuels his desire to give back to his community.
- Multi-Unit Franchisee
- 13,465 Reads 3 Shares
New energy management systems can provide significant financial benefits and operational efficiencies. Here's how multi-unit franchisees can benefit.
- James Walton
- 9,616 Reads 1 Shares
Building an effective multi-unit sales strategy takes commitment, time, and changes to your FDD.
- Marc Kiekenapp
- 7,547 Reads
Remembering Marc Alan Kiekenapp, 1952 - 2014
- Gary Gardner & Therese Thilgen
- 5,596 Reads 2 Shares
Franchisees testify before Senate committee that recent actions by the NLRB would significantly undermine their ability to operate and sustain their businesses - potentially forcing them to close down.
- Multi-Unit Franchisee
- 6,006 Reads
Valvoline Instant Oil Change franchisee Don Smith is getting bigger and better, and "killing the competition."
- Multi-Unit Franchisee
- 7,544 Reads 1,014 Shares
Diana Hovey, CMO at Corner Bakery Cafe, opens up about having the best job in the company, the importance of having a "personal touch" in franchisee recruitment, the brand's social media success, and much more.
- Kerry Pipes
- 4,023 Reads
Social media marketing news you can use. This week: using Yelp to boost local search results, off-season sales and marketing ideas, mobile wallets and the cashless society, Google Glass takes a break to retool, social engagement numbers and Super Bowl predictions.
- Daniel Lieberman
- 3,862 Reads
At age 64, ServiceMaster/Furniture Medic franchisee Paul Berg is on the grow again. He just added a new territory and is not planning to stop growing anytime soon.
- Multi-Unit Franchisee
- 6,699 Reads
Business entrepreneurs and leaders will always encounter challenges. But they can forge ahead with skills like caring, courage, confidence, competence and commitment.
- Marsha Friedman
- 8,755 Reads 1 Shares
Top 10 trends in franchise lead generation, from the Franchise Performance Group, points the way to increased franchise sales in 2015.
- Thomas Scott and Joe Mathews
- 12,660 Reads
2015 AFDR highlights: recruitment budgets and spending (where the money goes), based on responses from 139 franchise brands.
- Eddy Goldberg
- 5,259 Reads
Throughout modern history, periods of heightened innovation and technological advance were followed by a relatively radical step up in the human condition as new industries, processes, routines, and services became commonplace.
- Carol M. Schleif
- 11,150 Reads
New report says franchise businesses projected to again grow faster than the rest of the economy in 2015.
- Multi-Unit Franchisee
- 12,621 Reads 20 Shares
Watermill Express franchisee sells purified water while staying actively involved and giving back routinely his community.
- Multi-Unit Franchisee
- 6,731 Reads
Digital payment technology (eWallets) are here - and growing. See how they can benefit your brand and strengthen your relationships with customers.
- Bradley Wilkes
- 4,322 Reads 1,014 Shares
Social media marketing news you can use. This week: local search marketing, Instagram overtakes Twitter (in numbers), Tumblr overtakes Instagram (in growth), and an entertaining infographical history of famous brand slogans.
- Daniel Lieberman
- 6,561 Reads
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