New Jersey Feature Articles

New Jersey Feature Articles

Looking for a franchise opportunity in New Jersey? Whether you're a first-time business owner or a seasoned entrepreneur, New Jersey offers exciting potential for franchise success. From food and beverage to retail and services, the diverse economic landscape in New Jersey is ripe for franchise opportunities. Explore the best franchise options today and take the next step toward business ownership in New Jersey.

Informative articles to support business buyers, franchisees, and franchisors in New Jersey.

The chief marketing officer is now in control of IT marketing spend. A few years ago it might have been the CIO but no longer, to hear the industry tell it.
  • Erika Morphy
  • 2,570 Reads 18 Shares
Small businesses seeking to take advantage of social media face the same problem they have with everything they want to do that isn't absolutely necessary to keep the business going: time.
  • Daniel Lieberman
  • 2,978 Reads
When one brand just won't do, growth-hungry franchisees add new ones. And why not?
  • Kerry Pipes
  • 5,598 Reads 44 Shares
"What's your best advice for women in business?" It's a question I hear frequently as more and more women strike out on their own, whether it's to start their own company, write a book, turn their great idea into a product, or otherwise monetize their talents.
  • Marsha Friedman
  • 4,970 Reads 14 Shares
Productivity is enhanced and empowerment achieved when leaders solicit, then act upon employee feedback, ideas, and concepts.
  • Timothy Bednarz
  • 4,162 Reads 2 Shares
Marketing affects all customer and franchise development aspects of the company, including the sales process, building brand awareness, attracting and converting leads, building and maintaining customer relationships, and efforts to entice people who are no longer engaged.
  • Franchise Update
  • 4,795 Reads 1,021 Shares
As franchisors, it's your primary responsibility to make operational decisions based on the franchise system as a whole.
  • Bill Wagner
  • 4,815 Reads 10 Shares
It's 2017, and you're a franchise consultant. What does your typical day look like? Where is your office - corporate headquarters, at home, in the cloud?
  • Evan Hackel
  • 3,863 Reads 316 Shares
PostNet International Franchise Corp., which turns 20 this year, entered franchising with a development culture firmly in place.
  • Eddy Goldberg
  • 2,239 Reads
When it comes to recruiting and selecting new hires, it's amazing how many astute business owners and managers repeatedly shoot themselves in the foot.
  • Mel Kleiman
  • 4,942 Reads 37 Shares
Just a couple of years ago Tom McDonald was a Burger King franchisee worried about the brand's need to keep up with the times. But he felt like no one was listening to his concerns.
  • Multi-Unit Franchisee
  • 5,323 Reads 140 Shares
Sonny’s BBQ
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Employee theft is a common crime that is not even regarded as such by most people who commit it.
  • Patrick Barnett
  • 5,283 Reads
Richard Martinez and his brother George served together during the first Gulf War. Now the two are serving together in a different kind of endeavor - franchising.
  • Multi-Unit Franchisee
  • 4,380 Reads 113 Shares
  • Jennifer Kushell
  • 3,665 Reads 60 Shares
Welcome franchise colleagues. We're heating things up at the Franchise Consumer Marketing Conference in Atlanta this June 25-26, fanning the flame for all the million-dollar ideas generated at this high-powered event.
  • Franchise Update
  • 3,772 Reads 142 Shares
In a digital world, it's no longer possible to have a gap between what you say and do.
  • Jonathan Becher
  • 4,976 Reads
In all likelihood, 2013 will feel a lot like 2012. Only two significant factors could change the economic environment in 2013 from the past two years of choppy, but painfully gradual improvement.
  • Darrell Johnson
  • 6,281 Reads 2 Shares
On a smarter planet, we've seen how predictive analytics can help transform everything from how we fight crime to how we improve things like healthcare, food safety, and utility grids.
  • Franchise Update
  • 5,920 Reads 272 Shares
Instagram, Snapchat, and Tumblr are all experiencing a lot of success with the teen demographic, which often serves as a sensitive barometer of trends.
  • Daniel Lieberman
  • 3,827 Reads 1 Shares
David Grimaud grew up in the car repair business. His father, Joe, operated a Midas shop in Alexandria, La., where David spent many days working as a teenager.
  • Kerry Pipes
  • 7,357 Reads 1 Shares
Personal credibility is based upon a leader's character and integrity and the actions and behaviors that stem from them.
  • Timothy Bednarz
  • 10,420 Reads 1 Shares
Angry Crab Shack
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"What are your goals?" is the common question I present to clients and prospects.
  • Loyd H. Rawls
  • 3,864 Reads
Sam Ballas waxes eloquently--and passionately--about East Coast Wings & Grill, the company he acquired in 2001.
  • Kerry Pipes
  • 4,808 Reads 9 Shares
Are you making the grade? Is a "C" okay for your company? Are your competitors scoring higher?
  • Marc Kiekenapp
  • 3,046 Reads 29 Shares
Is your sales effort making the grade? Is a "C" okay for your company? Are your competitors scoring higher?
  • Marc Kiekenapp
  • 2,320 Reads 22 Shares
Operating a successful franchise business is challenging enough. Add in family members and things can get really interesting.
  • Michele Chandler
  • 8,471 Reads
In 2009 we profiled Tony Lutfi and asked him our routine question about where he'd like to be in five years. At the time he had 52 units and told us he would like to be at 100.
  • Kerry Pipes
  • 10,168 Reads
As we pass the five-year anniversary of the start of the economic recession in December 2007, many observers focus on what was lost
  • Multi-Unit Franchisee
  • 4,541 Reads 10 Shares
Rich Hope spent three decades in advertising and is comfortable planning marketing strategies and executing successful campaigns.
  • Kerry Pipes
  • 3,890 Reads
David Grimaud's father, Joe, operated a Midas shop in Alexandria, La., where David spent many days working as a teenager.
  • Kerry Pipes
  • 11,350 Reads 4 Shares

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