New Mexico Feature Articles
Looking for a franchise opportunity in New Mexico? Whether you're a first-time business owner or a seasoned entrepreneur, New Mexico offers exciting potential for franchise success. From food and beverage to retail and services, the diverse economic landscape in New Mexico is ripe for franchise opportunities. Explore the best franchise options today and take the next step toward business ownership in New Mexico.
Informative articles to support business buyers, franchisees, and franchisors in New Mexico.
5 tips to attract Millennials to your franchise sales team by understanding their needs and expectations.
- Eliot Burdett
- 4,768 Reads 1,023 Shares
On May 20, 2013, when strong tornadoes tore through Moore, Okla., Brandon Boozer and his family were lucky. Their home wasn't damaged, though some of their closest neighbors lost everything.
- Debbie Selinsky
- 7,355 Reads 3 Shares
For many years, our organization struggled to create a solid, stable team. We were guilty of hiring to fill spots rather than thinking of our people as guardians of our brand.
- Steve Adams
- 9,005 Reads 1 Shares
One of the largest challenges in franchise development is finding and keeping the right people in the right places, from the top of the franchisor office to the front-line employees at each franchised location.
- William Edwards
- 7,727 Reads 3 Shares
IFA says "political theater" SEIU protests over per hour wages put the future of jobs and businesses in jeopardy.
- Multi-Unit Franchisee
- 7,185 Reads
How Houlihan's uses an array of analytics and business intelligence to improve its marketing.
- Jen Gulvik
- 4,279 Reads 2 Shares
Some people are born with a deep desire to win. They are passionate, determined, aggressive, and persistent. We've come to label these multi-unit franchisees "Dominators."
- Kerry Pipes
- 9,554 Reads 2 Shares
Social media marketing news you can use. This week: Pinterest's new visual search tool aims to boost its advertising clout; now Facebook wants to be your mobile news source too; 8 tips to secure your social media presence from hackers; guess who (attorneys) account for Google's most expensive AdWords; the power of social media to change lives by connecting people.
- Daniel Lieberman
- 3,226 Reads
It's October 1, 2015 and a line of hackers is standing outside your store waiting for you to turn on your computer system. Why? So they can steal your customers' credit card data and sell it to the highest bidder, of course.
- Tom Epstein
- 11,670 Reads 1 Shares
The most important metrics for marketing should be cost per lead and cost per sale. Cost per lead is the media cost divided by the number of legitimate leads.
- Franchise Update
- 6,657 Reads 1,021 Shares
Franchise systems play up their technology as a differentiator, but Oxi Fresh delivers--in a big way. In fact, other service brands have approached them about using a customized version of their home-built software.
- Eddy Goldberg
- 4,717 Reads 2 Shares
Shattering selling myths: the truth about top sales performers.
- Steve Olson
- 7,308 Reads 2 Shares
So many good things are happening in franchising these days, it's hard to keep up! So welcome back to "Good News" - our monthly roundup of franchise growth, finance, international expansion, milestones, and other positive news from franchisors large, medium, and emerging.
- Eddy Goldberg
- 5,547 Reads
Many of us have been in the franchise industry longer than... well, a long time. At Franchise System Builders we have had the fortunate experience to work with many companies and to become intimately involved with their franchise offering, franchise development processes, and resulting successful operations.
- Jim Bender
- 4,250 Reads
People walk in, not yet customers... and what do they see? Your brand and marketing efforts got them to the door, but now that they're in, what do you want them to see first?
- Adam Pierno
- 4,682 Reads 1,021 Shares
Jamba Juice Nears Completion of Refranchising Efforts with 16-Store California Bay Area Deal
- Multi-Unit Franchisee
- 8,939 Reads 7 Shares
Great culture can boost the bottom line, create more satisfied customers, lower employee turnover, and improve overall system growth.
- Multi-Unit Franchisee
- 6,755 Reads
Marina MacDonald, CMO at Red Roof Inn, serves two audiences: its lodging clientele and its franchisees -applying her nearly three decades in hospitality to satisfy both.
- Kerry Pipes
- 4,836 Reads
Social media marketing news you can use. This week: Google exec urges advertisers to respond to ad blocking; LinkedIn Groups benefit B2B and B2C companies; 15 list-building mistakes email marketers make; tips for marketing to Millennial males.
- Daniel Lieberman
- 3,167 Reads
You can say this about William Bruce: he's not afraid of change or embracing new challenges.
- Kerry Pipes
- 10,698 Reads 83 Shares
Amin Dhanani didn't have to look far for a business role model: his father came from Pakistan 37 years ago with 11 children and $50 in his pocket.
- Debbie Selinsky
- 30,016 Reads 21 Shares
"Increasingly, leadership today is defined not just by how many hours you spend at your computer, but your ability to connect to others, says Carol Bartz, former Yahoo CEO and Lisa Lambert, founder of UPWARD."
- Eddy Goldberg
- 4,756 Reads
Technology has become essential to the operation of franchised businesses around the world. This incudes not only operating the actual business, but managing the franchisor-franchisee relationship across country and continent boundaries.
- William Edwards
- 19,852 Reads
Mother of three with no previous business experience goes from homemaker to successful multi-unit franchisee with passion and hard work.
- Multi-Unit Franchisee
- 15,217 Reads 7 Shares
10 tips for growing your franchise in the coming year.
- Jason Helfrich
- 22,620 Reads 24 Shares
California amended its franchise relationship law in October, giving more rights to franchisees. How might these changes affect your brand, and will they spread nationwide?
- Cheng Cohen
- 9,497 Reads 2 Shares
The way Steven Taylor and Chris Smith see it, operating multiple brands just makes their business better.
- Helen Bond
- 14,811 Reads 1 Shares
Over the past several years, one of the most often-discussed topics continues to be: Who is in charge of your brand's customer?
- John DiJulius
- 5,305 Reads
When I got into the family business in 1995, the Roy Rogers chain was a smaller version of the regional QSR powerhouse it once had been.
- Jim Plamondon
- 5,680 Reads 1 Shares
Jackson Hewitt Honors Jann Birt as its Franchise of the Year at Annual Convention.
- Multi-Unit Franchisee
- 8,453 Reads 1 Shares
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