Q1 | 2017

Women in the C-Suite

Annual Women In Franchising Issue, CEO profiles of Susan Boresow and Allan Young, and how to build a great sales and development team.

Virtual Issue

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FEATURE

Suited to the C-Suite

C-Suite Profiles: Sandra Anderson, Stacy Anderson

CMO Roundtable: Planning Marketing Strategies and Tactics in 2017

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Predictable Unpredictability: A Look at Global Franchise Development in 2017

Following the unexpected results of the U.S. presidential election in November, U.S. franchisors that our company assists in taking their franchises global, asked us to assess the impact on international franchising in key countries.

William Edwards

C-Suite Profiles: Sally Baldridge, Victoria Blackwell

Women play a critical and growing role in franchising. In our Annual Women's Issue, we profiled 28 "C-Suite Women." We share their profiles in this new weekly series.

Franchise Update

Chief Brand Massager: Melding Personal and Professional Passions

Debbie Gonzalez loves trying new and fresh ways to market a brand. Before moving into franchising with Massage Envy in 2014, she held marketing leadership roles at Kellogg's, Gerber, Herman Miller, and PetSmart.

Kerry Pipes

Top Shelf: Empower, Innovate, Delegate, and Disrupt

Allan Young will tell you straight up that his job begins and ends with accountability. It's just the way the 46-year-old CEO of Noble Brands sees it.

Kerry Pipes

Shoney's Resurgent?: 70-Year-Old Brand Resets for the Future

When I acquired Shoney's Restaurants a decade ago, I was presented with an opportunity and a challenge to bring this 70-year-old iconic American brand back to its glory days.

David Davoudpour

From One to Many: Helping your Operators Multiply their Growth

A typical multi-unit agreement provides to the developer the right (and obligation) to open a certain number of units according to a specified timetable within a defined territory.

Kay Ainsley

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Are You Ready for 2020?: Every Industry Must Prepare for Disruption

Remember when we used to hear Prince's song "1999" and it seemed so far into the future? Well, how about the year 2020, which is just 3 years away?

John DiJulius

Connected Retargeting: Defining, Refining, and Aligning Your Social Audience

While the conventional method of using interests and behaviors to segment an audience still exists in large scale, the more recent tactic of connection-based targeting is quickly picking up traction because of its versatility and effectiveness.

Todd Juneau

C-Suite Profile: Karri Callahan, Julie Cary

Women play a critical and growing role in franchising. In our Annual Women's Issue, we profiled 28 "C-Suite Women." We share their profiles in this new weekly series.

Franchise Update

Marketing Expertise: How Did we Leave That Out?

If you have been around the franchise sales profession for more than just a cup of coffee, you personally know, or have been told repeatedly, that the decision to invest in a franchise is far greater than buying furniture, fixtures, equipment, and software.

Jim Bender

Fit for Leadership: Growth is a Team Sport at Title Boxing Club

In 2015, when opportunity came knocking, Susan Boresow answered the bell. At the time she was CMO at Massage Envy. Today she's president of Title Boxing Club, the boutique fitness franchise that specializes in boxing and kickboxing fitness classes with more than 160 locations in the U.S. and abroad.

Kerry Pipes

Capital Uncertainty: Three Big Issues Loom for 2017

We enter 2017 with a greater than normal number of economic uncertainties for all three major participants in the franchise business model: franchisors, franchisees, and capital providers.

Darrell Johnson

C-Suite Profile: Kathleen Donovan, Jennifer Durham

Women play a critical and growing role in franchising. In our Annual Women's Issue, we profiled 28 "C-Suite Women." We share their profiles in this new weekly series.

Franchise Update

C-Suite Profiles: Vanessa Fox, Vicky Garcia

Women play a critical and growing role in franchising. In our Annual Women's Issue, we profiled 28 "C-Suite Women." We share their profiles in this new weekly series.

Franchise Update

C-Suite Profiles: Debbie Gonzalez, Alice LeBlanc

Women play a critical and growing role in franchising. In our Annual Women's Issue, we profiled 28 "C-Suite Women." We share their profiles in this new weekly series

Franchise Update

C-Suite Profiles: Phyllis Levy, Christina Maxwell

Women play a critical and growing role in franchising. In our Annual Women's Issue, we profiled 28 "C-Suite Women." We share their profiles in this new weekly series.

Franchise Update

C-Suite Profiles: Sandi Moody, Monica Nicolau

Women play a critical and growing role in franchising. In our Annual Women's Issue, we profiled 28 "C-Suite Women." We share their profiles in this new weekly series.

Franchise Update

C-Suite Profiles: Martha O'Gorman, Heather Passe

Women play a critical and growing role in franchising. In our Annual Women's Issue, we profiled 28 "C-Suite Women." We share their profiles in this new weekly series.

Franchise Update

C-Suite Profiles: Stacy Peterson, Abigail Pringle

Women play a critical and growing role in franchising. In our Annual Women's Issue, we profiled 28 "C-Suite Women." We share their profiles in this new weekly series.

Franchise Update

C-Suite Profiles: Amy Przywara, Karen Raskopf

Women play a critical and growing role in franchising. In our Annual Women's Issue, we profiled 28 "C-Suite Women." We share their profiles in this new weekly series.

Franchise Update

C-Suite Profiles: Claudia San Pedro, Terri Snyder

Women play a critical and growing role in franchising. In our Annual Women's Issue, we profiled 28 "C-Suite Women." We share their profiles in this new weekly series.

Franchise Update

C-Suite Profiles: Melissa Strait & Cara Whitley

Women play a critical and growing role in franchising. In our Annual Women's Issue, we profiled 28 "C-Suite Women." We share their profiles in this new weekly series.

Franchise Update