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Paul Macaluso carries a unique distinction at Moe's Southwest Grill: he's the brand's first chief marketing officer.
  • Kerry Pipes
  • 6,152 Reads 1 Shares
Mary Lynne Carraway's 74 Domino's Pizza restaurants may dominate the Washington, D.C., market, but she runs her 1,800-employee business with a kind and gentle approach to success.
  • Debbie Selinsky
  • 10,387 Reads 5 Shares
After several years of being the shiny new tool everyone covets and can't wait to use, social media is now becoming just another part of the marketing toolbox, a little banged up perhaps, maybe even a little rusty.
  • Eddy Goldberg
  • 6,352 Reads 459 Shares
Bojangles' has one of the highest average unit sales volumes in the QSR industry, driven by strength across all three primary day parts.
  • Douglas J. Poppen
  • 2,421 Reads 24 Shares
A Subway franchisee in Allentown, Pa., has started accepting Bitcoins for payment - and it's working.
  • Daniel Lieberman
  • 4,261 Reads 68 Shares
Recently, we represented a multi-unit operator in the sale of a tier-one franchise business that had to overcome numerous hurdles to achieve a successful outcome.
  • Dean Zuccarello
  • 5,779 Reads
Mary Lynn Carraway is a successful Domino's franchisee with 74 locations in the Washington, D.C., area.
  • Debbie Selinsky
  • 15,110 Reads 6 Shares
Although we live in the richest and most advanced society the world has ever known, many of us say we need more money in order to be happy, notes best-selling author Doug Vermeeren.
  • Doug Vermeeren
  • 6,757 Reads 1 Shares
Two Zaxby's franchisee partners with ties to the brand's corporate office are growing again.
  • Multi-Unit Franchisee
  • 5,828 Reads 3 Shares
A couple of months ago, our lead social media strategist at EMSI Public Relations started noticing interesting changes involving the Twitter accounts we manage for clients.
  • Marsha Friedman
  • 5,115 Reads
Franchise Update mystery shoppers posing as qualified prospects identified a stellar group of franchise companies for best practices in lead generation, follow-up, and recruitment.
  • Debbie Selinsky
  • 7,020 Reads
Dogtopia
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Dogtopia
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Dogtopia
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In the eyes of Catherine Monson, the most important role of a CEO is leading and inspiring.
  • Kerry Pipes
  • 5,335 Reads 1,022 Shares
Tom Wood, president and CEO of Floor Coverings International (FCI), is well-known for his "First to the door wins" approach to franchise sales.
  • Eddy Goldberg
  • 5,718 Reads 1 Shares
Businesses that successfully transition to social organizations will have a competitive advantage over those that do not.
  • Eddy Goldberg
  • 8,022 Reads 1,023 Shares
In 2013, U.S. franchisors of all sizes and from all sectors are "going global" with their brands. Is this a temporary trend or a long-term strategy decision?
  • William G. Edwards
  • 3,915 Reads
Many franchisors use behavioral surveys as part of their franchisee selection process. This can be a smart investment, considering the size of the payoff and the risk.
  • Steve Olson
  • 4,261 Reads
Have your begun processing payments with a smartphone or tablet yet? Maybe they're seriously considering implementing a mobile processing strategy like many other businesses and micro-merchants.
  • Jon Clark
  • 10,956 Reads 39 Shares
Multi-unit franchisee Jason Duffy may only be 38 years old, but he could write a book about being successful in business during tough economic times.
  • Debbie Selinsky
  • 6,731 Reads
Technology in the mobile space is moving at blazing speed. Normally, franchise systems tend to run a bit behind the curve when it comes to new technology, but not so in the loyalty space.
  • Tom Epstein
  • 5,658 Reads
Steve Baliva knew Hurricane Sandy was on its way and headed for the New Jersey coast.
  • Debbie Selinsky
  • 5,012 Reads 2 Shares
If your company thinks "customer service" is limited to greeting a customer and dealing with their complaints, you're missing the big picture - and tremendous profits.
  • John Tschohl
  • 6,061 Reads 102 Shares
Dine Brands Global, Inc.
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Dine Brands Global, Inc.
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Dine Brands Global, Inc.
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I found a fascinating website while trolling around the Internet recently.
  • Marsha Friedman
  • 5,677 Reads
Bradley was failing, and failing badly.Not only did the members of his team avoid him in the lunchroom and never stop by to say "good morning," they had begun taping a target to his back every day and everyone had signed up for archery lessons.
  • Erick Lauber, Ph.D.
  • 4,215 Reads
Franchisees are looking hard at how to recruit and retain Millennial employees.
  • Jeff Fromm
  • 9,610 Reads 2 Shares
For better or for worse, social media marketers know that their clients and/or superiors are judging the success of their efforts.
  • James Crater
  • 5,535 Reads 2 Shares
One of the hottest areas for marketing and branding executives is integrating their growing online media efforts with their existing media channels.
  • IgnitionOne
  • 2,619 Reads 8 Shares
Although some aspects of SEO haven't changed much in the last decade, he influence of social media and inbound marketing are causing seismic shifts in search optimization - especially at the enterprise SEO level.
  • Carrie Morgan
  • 4,226 Reads 4 Shares
Content marketing has become a major force on the Internet in the past couple of years.
  • Daniel Lieberman
  • 3,910 Reads
Here's a scenario. You are looking to hire a new team member. You've reviewed applications, held interviews, and narrowed it down to two candidates.
  • Nate DaPore
  • 6,432 Reads 1 Shares
By Most Anyone's Definition, Eric Holm Is A Business Success Story. The Winter Park, Fla., Man Owns 30 Golden Corral Restaurants, Bringing In $155 Million In Annual Sales And Providing Jobs For More Than 3,000 Workers In Georgia And Florida.
  • Debbie Selinsky
  • 16,413 Reads 1 Shares
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