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Dan Ponder operates 36 Hardee's in three states and is an operations-focused franchisee who likes to own the building and land underneath. A dozen years ago, Ponder scrapped a formal mission statement for a focus on providing employees and various departments with the tools to be the "Best Franchise Group" within the Hardee's chain.
  • Multi-Unit Franchisee
  • 14,646 Reads 11 Shares
Three converging trends - adaptability, multi-unit concentration, and franchise agreements rebalancing - will shape the future of franchising.
  • Darrell Johnson
  • 3,879 Reads 12 Shares
So many good things are happening so fast in franchising these days, it's hard to keep up (even for us!). So welcome back to "Good News!" - our monthly roundup of franchise growth, finance, international expansion, milestones, and other positive news from franchisors large, medium, and emerging.
  • Eddy Goldberg
  • 2,858 Reads 1,023 Shares
Do you know the seven drivers of gross margin? More important, do you know how to actually manage them in your business?
  • Rod Bristol
  • 16,734 Reads 1,021 Shares
Public relations is witnessing something of a tactical evolution these days, but at its core it's still all about communication and relationships. No two elements are more fundamental--or effective--in designing and executing a franchise PR strategy.
  • Kerry Pipes
  • 4,826 Reads 2 Shares
After an extended period of complacency, markets have whipsawed in 2016. Will this level of heightened volatility continue?
  • Carol Schleif
  • 15,382 Reads 2 Shares
SMS can be a powerful tool for building the customer relationship. Targeted messages, exclusive deals, and helpful reminders via smartphone can all help improve customer satisfaction and create loyal fans.
  • Multi-Unit Franchisee
  • 20,369 Reads 7 Shares
The Saxton Group, a Dallas-based McAlister's Deli franchisee with 67 locations, has built a culture around knowing when and how to respond in the communities where it does business.
  • Multi-Unit Franchisee
  • 12,098 Reads 1 Shares
Feeling technical, yet practical? Check out these 6 digital marketing tactics franchisors need for franchisee success, from Brandmuscle Chief Digital Officer Paul Elliott (part 2).
  • Paul Elliott
  • 4,914 Reads 9 Shares
Social media marketing news you can use. This week: 1) Have you tried Facebook Live, the company's new video platform for sharing vids with your brand followers?; 2) 5 things you're missing if you're not using Google Places for local marketing; 3) 21 mistakes to avoid when using Instagram to promote your brand; 4) 16 Snapchat hacks, tips, and hidden features you can use; and 5) a long hot summer looms for the Twittersphere as The Hillary and The Donald get social.
  • Daniel Lieberman
  • 2,775 Reads 4 Shares
They say everything's bigger in Texas. It's definitely bigger for Texan Michael Knobelock, whose Houston-based MSK Enterprises operates nearly 70 franchise locations spread across 4 different brands and 7 states.
  • Kerry Pipes
  • 22,140 Reads 28 Shares
Jersey Mike's Subs
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Jersey Mike's Subs
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Jersey Mike's Subs
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How you can reassure your employees in light of the Department of Labor's new overtime rules.
  • Dan Schneider
  • 14,324 Reads 1 Shares
Seattle-based Papa Murphy's franchisee who is deeply involved in giving back to his community, also has a unique perspective on how to build great team leadership at his restaurants.
  • 12,386 Reads 7 Shares
Since co-founding BrightStar Care in 2002, Shelly Sun has led the company to 300 units - with more to come. Here's how she did it, and her plan to become a $3 billion, international company in the next 10 years.
  • Kerry Pipes
  • 9,733 Reads
Attracting and validating candidates through social media continues to grow in importance. Here's how Red Boswell, SVP of franchising and business development at Expense Reduction Analysts, manages it.
  • Red Boswell
  • 4,117 Reads
As I'm sure you've noticed in your dealings with Millennials, there can be significant differences between their attitudes and those of the Baby Boomers.
  • Jason Conrad
  • 15,518 Reads 1 Shares
Texas multi-unit franchisee and Multi-Unit Franchising Conference board member Bill Hall elected to serve as IFA's treasurer.
  • franchising, leadership, dairy queen, multi-unit franchisee, investing, ifa
  • 14,893 Reads 7 Shares
Sales and customer relations still boil down to local, one-on-one interactions. In this online digital era, it's time to take another look at "old school" community involvement as a way of building goodwill - and the bottom line of your franchisees and franchise system.
  • Alex Vaccaro
  • 3,024 Reads 9 Shares
Durham, North Carolina-based couple Brooke and Les Wilson have figured out how to be married, run a successful franchise business - and be successful at both.
  • Multi-Unit Franchisee
  • 12,783 Reads 12 Shares
Social media marketing news you can use. This week: 1) Looking for better analytics on your social media marketing? Here are four suppliers; 2) This reviewer loves this Instagram desktop management tool from Gramblr; 3) The DIY crowd loves what they do and is willing to spend on pricier products; 4) Why Facebook's change to throttle free content from brand pages was a good idea for both users and brands.
  • Daniel Lieberman
  • 2,907 Reads 1 Shares
In some ways, brothers Jesse and Charles Keyser, 39 and 35, are very different, and that's good. So are their three brands--Little Caesars, Sport Clips, and Oxi Fresh Carpet Cleaning--which also is good.
  • Multi-Unit Franchisee
  • 18,497 Reads 5 Shares
MSA Worldwide
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MSA Worldwide
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MSA Worldwide
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Arby's has come a long way in the past few years. Over that time, the legacy brand has launched a series of innovative, meat-focused menu items, including the sizzling Brown Sugar Bacon sandwich lineup, the most successful limited-time offer platform of 2015.
  • John Bowie
  • 3,970 Reads 1 Shares
In the world of multi-unit franchisees, the big keep getting bigger. In our Multi-Brand 50 rankings, which we began publishing in 2008, the number of units operated by both the top 5 and top 10 franchisees has climbed steadily since 2010, following a post-recession drop-off when franchisees retreated from growth and instead focused on operational efficiency and selling or closing under-performing units.
  • Eddy Goldberg
  • 18,664 Reads 3 Shares
Millennials Are Looking For Jobs They Like, And Maybe More Importantly, Jobs With A Purpose.
  • Multi-Unit Franchisee
  • 10,676 Reads 21 Shares
We believe in utilizing many different marketing channels to reach our candidates, and more importantly, in targeting those in the right markets and for the right category or model.
  • Franchise Update
  • 3,618 Reads 1 Shares
NLRB and joint employer worries got you down? Here are some concrete suggestions on how to avoid getting caught in this evolving morass.
  • Barry M. Heller
  • 5,175 Reads
Former corporate America exec Todd Mulvahill, and his wife and partner Kelly, have a unique way of hiring, training, and retaining employees at their Papa Murphy's locations.
  • Multi-Unit Franchisee
  • 9,381 Reads 2 Shares
So many good things are happening so fast in franchising these days, it's hard to keep up (even for us!). So welcome back to "Good News!" - our monthly roundup of franchise growth, finance, international expansion, milestones, and other positive news from franchisors large, medium, and emerging.
  • Eddy Goldberg
  • 3,454 Reads 1,014 Shares
Ally Svenson, co-founder of MOD Pizza with her husband Scott, is no stranger to starting and growing a business.
  • Franchise Update
  • 4,497 Reads 1 Shares
As a Wireless Zone franchisee, you'll have the distinct privilege and opportunity to keep your community connected. And not just with cell phones, smartphones and tablets, but with the very latest wireless connectivity devices available.
  • Franchise Update Media
  • 4,330 Reads 1 Shares
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