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If you are willing to invest your time and capital in the proper areas, the challenges are reduced, risks minimized, and growth and the sustainability of your business can be greatly enhanced.
  • By Kendall Rawls
  • 23,779 Reads 2 Shares
Minimum wage increases are threatening to erode profit margins and shake up the business model for many brands, but finding a sustainable solution is not easy. Michael Seid examines the situation from his seat on Connecticut's Low Wage Employer Advisory Board.
  • Michael Seid
  • 5,166 Reads 58 Shares
If you want to see the positive influence of Hardee's franchisee Dan Ponder at work, look no farther than his hometown of Donalsonville, population 3,000.
  • Helen Bond
  • 39,967 Reads 44 Shares
6 things you can do to make your brand indispensable, build brand loyalty, and keep your franchisees' customers coming back.
  • John DiJulius
  • 2,920 Reads
We all get the calls: "What's the best franchise these days?" How do you answer that? Usually, the answer is a muddled, meandering set of comments.
  • Darrell Johnson
  • 3,150 Reads 1,014 Shares
When it comes to a successful social media strategy, Valerie Kinney's advice for franchisors is succinct. "Stay focused, yet nimble," says Kinney, vice president of marketing for CertaPro Painters.
  • Helen Bond
  • 5,273 Reads 1 Shares
JAE Restaurant Group acquires 97 additional locations from Wendy's corporate making the multi-unit franchisee company one of South Florida's largest employers with over 5,000 employees and 177 locations throughout Florida, Texas, and New Mexico.
  • Multi-Unit Franchisee
  • 23,749 Reads 4 Shares
Social media review sites such as Yelp can provide challenges and opportunities for savvy multi-unit operators to take their business reviews and online image into their own hands.
  • Jenna Oltersdorf
  • 20,432 Reads 2 Shares
Segmenting your target market into smaller and smaller groups is not only possible with today's technology tools, it's also a way to boost your bottom line by reaching your customers more effectively
  • Chen Katz
  • 2,310 Reads 2 Shares
Social media marketing news you can use. This week: 1) More reasons than you need to consider using Instagram to boost engagement with your customers; 2) How Snapchat may be shaping the future of social media; 3) Facebook's move to counter ad blockers and give users more control of the ads they see; 4) Twitter moves to redefine itself as growth falters.
  • Daniel Lieberman
  • 2,960 Reads 6 Shares
Recently, I had the pleasure of working with Dave Ridley, who spent 27 years with Southwest Airlines as a senior executive in a variety of operational, commercial, and staffing roles.
  • Jason Conrad
  • 21,605 Reads 1,014 Shares
Broken Yolk
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Broken Yolk
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Broken Yolk
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Consumer marketing around the world is both the same and different from country to country. Adapting to the differences is critical in marketing a brand successfully overseas.
  • Bill Edwards
  • 9,254 Reads 4 Shares
The fast casual space is one that continuously evolves to meet consumer demands. From restaurant design to ordering methods and digital advancements both in-store and online, brands are continually undergoing changes to keep their dynamic guest base happy... and full.
  • Christine Specht
  • 7,170 Reads 1 Shares
New Technomic Study Finds That Consumers Blame Restaurants For Third-party Delivery Service Mistakes
  • Multi-Unit Franchisee
  • 17,816 Reads 14 Shares
Staying On Top Of Technology Is Key To Recruiting And Retaining Top Talent And Building An Organization That Lasts.
  • Dan Schneider
  • 24,311 Reads 1 Shares
Giving back to the communities you serve builds customer engagement, brand reputation, and contributes to system growth and franchise development. Three franchise CEOs tell how they do it.
  • Steve Olson
  • 6,646 Reads
So many good things are happening so quickly in franchising these days, it's hard to keep up (even for us!). So welcome to "Good News!" - our monthly roundup of franchise growth, finance, international expansion, milestones, and other positive news from franchisors large, medium, and emerging.
  • By Eddy Goldberg
  • 3,193 Reads 4 Shares
Popeyes Louisiana Kitchen multi-unit franchisee Ali Shahid Butt learned long ago that success in business depends on other people.
  • Helen Bond
  • 30,187 Reads 8 Shares
At TruFusion, we market primarily to the Millennial, specifically females. Because of this, we are talking to the most highly connected generation yet, with their access to instant information.
  • Franchise Update
  • 5,463 Reads 1,014 Shares
Time and speed of service are critical to the customer experience. Everyone in the organization has to understand how valuable time is to the customer.
  • John DiJulius
  • 19,981 Reads
New Study Finds That Multi-Unit Franchisees Have More Satisfaction And Enjoy Operating Their Business More Than Single Unit Operators. And Because They Have More Invested, They Have Higher Expectations For Their Franchisor
  • Multi-Unit Franchisee
  • 22,202 Reads 1 Shares
Marco's Pizza®
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Marco's Pizza®
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Marco's Pizza®
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Financing Equipment For Your Franchise Locations Can Be A Big Investment. Here Are 5 Key Considerations To Make When Considering Financing Or Leasing Options.
  • Biz Durling
  • 14,624 Reads 13 Shares
Turning unhappy customers into loyal ones is easy enough -- if you empower and train your front-line employees to act. See what customer service guru John Tschohl has to say about service recovery.
  • John Tschohl
  • 6,328 Reads
Social media marketing news you can use. This week: 1) 55% of Google users can't tell the difference between the search results and the ads; 2) Augment your business's reality with Pokémon Go marketing tips; 3) Google's Adword format revision requires marketers to comply by Oct. 26; 4) Pinterest—debunking 11 myths that may be holding you back.
  • Daniel Lieberman
  • 2,872 Reads
For Sunny Ghai, the key to multi-brand franchisee success is creativity. The founder of family-owned Ghai Management Services operates 7 brands, including 60 Burger Kings in 4 states.
  • By Helen Bond
  • 30,259 Reads 2 Shares
Multi-Unit Franchising Conference Will Be Chaired By Guillermo Perales, the largest Latino franchise operator in the U.S.
  • Multi-Unit Franchisee
  • 28,433 Reads 2 Shares
Sibling Partnerships In Business Can Be Challenging And Even More Complicated When Trying To Draw Lines Between Personal And Business Relationships.
  • Champ and Kendall Rawls
  • 20,106 Reads 1,014 Shares
Franchise recruitment has changed, but has your sales process? These tips from 10 franchise sales pros show how to adapt to today's prospects.
  • 5,385 Reads 2 Shares
One of the strategies multi-unit franchisees Brooke and Les Wilson practice to keep both their marriage and their business on track is to keep each in its proper place.
  • Helen Bond
  • 24,632 Reads 1 Shares
Good data is a competitive advantage in today's marketplace. Jim DiRugeris, Goddard Systems' VP of franchise development, tells how his brand is incorporating data into its franchise recruitment process.
  • Jim DiRugeris
  • 6,458 Reads 17 Shares
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