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College student falls in love with Capriotti's Sandwich Shop in Arizona and brings the brand back to his home state of Nebraska. He's just opened his second location and a third is on the way.
  • Multi-Unit Franchisee
  • 15,685 Reads 64 Shares
Ed Wolak will open his 100th Dunkin' Donuts location next year. He's a dedicated multi-unit franchisee who has served in all kinds of industry leadership roles since forming his company in 1975. But he will tell you that his philanthropic commitment to the communities he serves is paramount to his ongoing success. He operates in Maine, New Hampshire, and New York and has developed a reputation for social responsibility and community involvement.
  • Multi-Unit Franchisee
  • 11,882 Reads 10 Shares
6 things that make a brand indispensable - and its customers loyal. How many of these boxes can you check for your brand?
  • John DiJulius
  • 3,911 Reads 22 Shares
Growing to 10 units is a cherished milestone for franchisees. Different obstacles and opportunities crop up along the way, some expected, others not.
  • Eddy Goldberg
  • 17,974 Reads 1 Shares
Social media marketing news you can use. This week: 1) Getting verified account status on Twitter just got easier; 2) 5 steps on how to get started with Snapchat branded business geofilters; 3) 32 steps (yes, really) to get your business to the top of Google Maps; 4) Twitter to introduce a visual recognition shopping tool based on users' own photos.
  • Daniel Lieberman
  • 3,426 Reads 6 Shares
Any big initiative, project, or revolution must have the support of the senior leadership team; otherwise it will be considered "flavor of the month" or "management by bestseller."
  • John DiJulius
  • 3,008 Reads 2 Shares
Tshimanga "Tim" Biakabutuka, born in Kinshasa, Republic of Zaire in 1974, came to the U.S. with his family when he was just 6 years old. The family settled in Canada, in the Montreal area.
  • Kerry Pipes
  • 23,368 Reads 23 Shares
Attracting customers in 2016 takes many forms--and platforms--sometimes all at the same time. Here are a few tactics franchise brands are using to drive customers into their stores, keep them there, and reward them.
  • Eddy Goldberg
  • 5,105 Reads 1 Shares
Successful strategic business planning involves having the right ideas, the right people, the right plan, and the flexibility to adapt.
  • Dan Schneider
  • 16,368 Reads 1 Shares
Oklahoma multi-unit franchisee applies his military background and training to how he operates his 4 franchise locations. The common theme to his success is 'team.'
  • Multi-Unit Franchisee
  • 19,477 Reads
Big data is changing lead generation and the franchise sales process. Are you taking advantage or falling behind?
  • Jim Bender
  • 6,866 Reads 2 Shares
Indevia Accounting
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So many good things are happening so quickly in franchising these days, it's hard to keep up (even for us!). So welcome to "Good News!" - our monthly roundup of franchise growth, finance, international expansion, milestones, and other positive news from franchisors large, medium, and emerging.
  • Eddy Goldberg
  • 5,076 Reads
Franchisees work hard, provide jobs, help their communities, and inspire countless others to follow in the footsteps of their well-earned success. That's why we recognize the best of them each year with our Most Valuable Performer (MVP) Awards.
  • Kerry Pipes & Eddy Goldberg
  • 17,106 Reads 7 Shares
Create long-term stability for your family business and lay the groundwork for future growth by defining a vision, providing opportunities, creating an exit plan, and using family governance policies, and other provisions to bring in the next generation
  • Kendall Rawls
  • 16,093 Reads 2 Shares
Steve Rockman, CMO at TruFusion, shares his views on how big data is changing his marketing strategy and tactics.
  • Steve Rockman
  • 4,187 Reads 47 Shares
Multi-unit franchisees working together with their brands, and on their own at the local level, can rely on certain tools and strategies to help build their success.
  • Alex Vaccaro
  • 19,166 Reads 1 Shares
Social media marketing news you can use. This week: 1) Getting started with Instagram Business Profiles; 2) 6 easy marketing ideas you can use to cash in on the Pokèmon GO craze (while it lasts); 3) Facebook updates its Live video service; 4) Snapchat now has more users than Twitter; 5) Food brands – let an expert with 450,000 followers show you how to take better photos of your food for social media marketing!
  • Daniel Lieberman
  • 2,989 Reads 6 Shares
How financing and site selection strategies play a significant role in multi-unit franchisee expansion.
  • John T. Hewitt
  • 17,409 Reads 13 Shares
Michael Geiger and his partner John Iaquinta operate 7 Moe's Southwest Grill locations in the Pittsburgh area. Their company is technologically savvy and focused on community service. They also understand the important role their employees play in providing top-shelf customer service. He believes "premium performance" requires a "premium wage."
  • Multi-Unit Franchisee
  • 13,469 Reads 5 Shares
Since co-founding the Bottle & Bottega brand 5 years ago, Nancy Bigley has learned how to lead a brand, trust in others, and has never stopped being nice to people.
  • By Eddy Goldberg
  • 4,577 Reads 2 Shares
7 tips to increase your franchise sales, find the best candidates for your brand, and improve the performance of your sales team.
  • Steve Olson
  • 5,249 Reads
The Human Bean
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A couple of years ago we worked with a really big search engine client to help them better understand and approach the franchise community.
  • Darrell Johnson
  • 15,861 Reads 12 Shares
For years we've expected prospects to apply to an online form to generate a lead. Today, viewers are much more dynamic on their approach. Franchising.com gives viewers many ways to make the franchise connection.
  • Franchise Update Media
  • 5,781 Reads 1 Shares
If you are in a scenario where your business is doing great but you have little or no liquidity, make it a priority to free up cash.
  • Champ Rawls
  • 17,039 Reads
Jeff Davis' United States Beef Corporation (US Beef) operates 333 restaurants in 8 states across the country's midsection (Oklahoma, Arkansas, Kansas, Missouri, Illinois, Colorado, Idaho, and Wyoming), providing employment and career path opportunities for more than 7,000 employees. The company has an aggressive expansion plan to add 70 new restaurants by 2022 and remodel 123 existing stores along the way.
  • Multi-Unit Franchisee
  • 18,619 Reads 1 Shares
Are your reward or loyalty programs achieving your goals or costing you money? Better use of analytics can help you target your programs more effectively.
  • Charles Hogan
  • 5,756 Reads 2 Shares
Social media marketing news you can use. This week: 1) Twitter boosts video length time from 30 to 140 seconds; 2) Facebook announces several new ad products and features for marketers; 3) Instagram continues its outstanding growth – have you tried it lately?; 4) Snapchat just might be your ticket to the demographic you seek.
  • Daniel Lieberman
  • 2,748 Reads 3 Shares
As a franchise organization you've recognized by now that your competition is more diverse and complex than it has been in the past.
  • Adam Pierno
  • 4,073 Reads 1,021 Shares
Social media is a regular function of our franchise development team. We use it to generate leads, nurture existing prospects, and validate that the franchise candidate is right for our brand.
  • Franchise Update
  • 3,579 Reads 3 Shares
The difference between being a leader and being an exceptional leader is admitting shortcomings and weaknesses. Avoid these common mistakes, take steps to create new habits, and gain more respect and followers.
  • Dan Schneider
  • 16,385 Reads 4 Shares
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