Franchise Guide: - Franchising.com

RSS Subscribe

Social media review sites such as Yelp can provide challenges and opportunities for savvy multi-unit operators to take their business reviews and online image into their own hands.
  • Jenna Oltersdorf
  • 20,337 Reads 2 Shares
Segmenting your target market into smaller and smaller groups is not only possible with today's technology tools, it's also a way to boost your bottom line by reaching your customers more effectively
  • Chen Katz
  • 2,221 Reads 2 Shares
Social media marketing news you can use. This week: 1) More reasons than you need to consider using Instagram to boost engagement with your customers; 2) How Snapchat may be shaping the future of social media; 3) Facebook's move to counter ad blockers and give users more control of the ads they see; 4) Twitter moves to redefine itself as growth falters.
  • Daniel Lieberman
  • 2,915 Reads 6 Shares
Recently, I had the pleasure of working with Dave Ridley, who spent 27 years with Southwest Airlines as a senior executive in a variety of operational, commercial, and staffing roles.
  • Jason Conrad
  • 21,496 Reads 1,014 Shares
Consumer marketing around the world is both the same and different from country to country. Adapting to the differences is critical in marketing a brand successfully overseas.
  • Bill Edwards
  • 9,057 Reads 4 Shares
The fast casual space is one that continuously evolves to meet consumer demands. From restaurant design to ordering methods and digital advancements both in-store and online, brands are continually undergoing changes to keep their dynamic guest base happy... and full.
  • Christine Specht
  • 7,048 Reads 1 Shares
New Technomic Study Finds That Consumers Blame Restaurants For Third-party Delivery Service Mistakes
  • Multi-Unit Franchisee
  • 17,726 Reads 14 Shares
Staying On Top Of Technology Is Key To Recruiting And Retaining Top Talent And Building An Organization That Lasts.
  • Dan Schneider
  • 24,122 Reads 1 Shares
Giving back to the communities you serve builds customer engagement, brand reputation, and contributes to system growth and franchise development. Three franchise CEOs tell how they do it.
  • Steve Olson
  • 6,492 Reads
So many good things are happening so quickly in franchising these days, it's hard to keep up (even for us!). So welcome to "Good News!" - our monthly roundup of franchise growth, finance, international expansion, milestones, and other positive news from franchisors large, medium, and emerging.
  • By Eddy Goldberg
  • 3,104 Reads 4 Shares
Popeyes Louisiana Kitchen multi-unit franchisee Ali Shahid Butt learned long ago that success in business depends on other people.
  • Helen Bond
  • 29,640 Reads 8 Shares
Vocelli Pizza
SPONSORED CONTENT
Vocelli Pizza
SPONSORED CONTENT
Vocelli Pizza
SPONSORED CONTENT
At TruFusion, we market primarily to the Millennial, specifically females. Because of this, we are talking to the most highly connected generation yet, with their access to instant information.
  • Franchise Update
  • 5,367 Reads 1,014 Shares
Time and speed of service are critical to the customer experience. Everyone in the organization has to understand how valuable time is to the customer.
  • John DiJulius
  • 19,889 Reads
New Study Finds That Multi-Unit Franchisees Have More Satisfaction And Enjoy Operating Their Business More Than Single Unit Operators. And Because They Have More Invested, They Have Higher Expectations For Their Franchisor
  • Multi-Unit Franchisee
  • 22,071 Reads 1 Shares
Financing Equipment For Your Franchise Locations Can Be A Big Investment. Here Are 5 Key Considerations To Make When Considering Financing Or Leasing Options.
  • Biz Durling
  • 14,527 Reads 13 Shares
Turning unhappy customers into loyal ones is easy enough -- if you empower and train your front-line employees to act. See what customer service guru John Tschohl has to say about service recovery.
  • John Tschohl
  • 6,207 Reads
Social media marketing news you can use. This week: 1) 55% of Google users can't tell the difference between the search results and the ads; 2) Augment your business's reality with Pokémon Go marketing tips; 3) Google's Adword format revision requires marketers to comply by Oct. 26; 4) Pinterest—debunking 11 myths that may be holding you back.
  • Daniel Lieberman
  • 2,833 Reads
For Sunny Ghai, the key to multi-brand franchisee success is creativity. The founder of family-owned Ghai Management Services operates 7 brands, including 60 Burger Kings in 4 states.
  • By Helen Bond
  • 30,057 Reads 2 Shares
Multi-Unit Franchising Conference Will Be Chaired By Guillermo Perales, the largest Latino franchise operator in the U.S.
  • Multi-Unit Franchisee
  • 28,224 Reads 2 Shares
Sibling Partnerships In Business Can Be Challenging And Even More Complicated When Trying To Draw Lines Between Personal And Business Relationships.
  • Champ and Kendall Rawls
  • 20,013 Reads 1,014 Shares
Franchise recruitment has changed, but has your sales process? These tips from 10 franchise sales pros show how to adapt to today's prospects.
  • 5,283 Reads 2 Shares
Potbelly Sandwich Works
SPONSORED CONTENT
Potbelly Sandwich Works
SPONSORED CONTENT
Potbelly Sandwich Works
SPONSORED CONTENT
One of the strategies multi-unit franchisees Brooke and Les Wilson practice to keep both their marriage and their business on track is to keep each in its proper place.
  • Helen Bond
  • 24,499 Reads 1 Shares
Good data is a competitive advantage in today's marketplace. Jim DiRugeris, Goddard Systems' VP of franchise development, tells how his brand is incorporating data into its franchise recruitment process.
  • Jim DiRugeris
  • 6,313 Reads 17 Shares
Franchising has proven to be a successful and popular business model since its mainstream inception many decades ago. Three constants have fueled its growth: the desire to expand, the need for capital to fuel that expansion, and the goal of operating seamlessly across large geographical distances.
  • Dean Zuccarello
  • 23,110 Reads 4 Shares
New survey highlights how young consumers want food that is tasty and affordable, made with quality ingredients, and offered in a social environment.
  • Multi-Unit Franchisee
  • 18,541 Reads 9 Shares
Jesse and Charles Keyser are two brothers who operate franchise units for three brands--Little Caesars, Sport Clips, and Oxi Fresh Carpet Cleaning. They've built their business by leveraging Jesse's salesmanship and drive, Charles' operational skills and passion for food, and a dedicated approach to their business philosophy.
  • Multi-Unit Franchisee
  • 17,092 Reads 20 Shares
When an EF4 tornado ripped through the northeastern Dallas suburb of Rowlett the day after Christmas last year, the people at a McAlister's Deli a mile away knew just what to do.
  • Helen Bond
  • 23,473 Reads 1 Shares
Ashley Morris and childhood friend Jason Smylie were not afraid to take on the world when they graduated from college in their early 20s.
  • Kerry Pipes
  • 5,736 Reads 2 Shares
If your business is on a calendar year, you've finished your first-quarter operations. Hopefully, your accountant or bookkeeper gave you your financial reports by April 15--both an income statement and a balance sheet--and you spent time reviewing them.
  • Rod Bristol
  • 18,873 Reads 1 Shares
With today's highly savvy consumers, the marketing landscape is constantly changing and requires a comprehensive, multi-layered approach to help a business achieve its goals and objectives.
  • Franchise Update
  • 4,933 Reads 1,021 Shares
Share This Page

Subscribe to our Newsletters