Franchise Guide: - Franchising.com

RSS Subscribe

How financing and site selection strategies play a significant role in multi-unit franchisee expansion.
  • John T. Hewitt
  • 17,375 Reads 13 Shares
Michael Geiger and his partner John Iaquinta operate 7 Moe's Southwest Grill locations in the Pittsburgh area. Their company is technologically savvy and focused on community service. They also understand the important role their employees play in providing top-shelf customer service. He believes "premium performance" requires a "premium wage."
  • Multi-Unit Franchisee
  • 13,443 Reads 5 Shares
Since co-founding the Bottle & Bottega brand 5 years ago, Nancy Bigley has learned how to lead a brand, trust in others, and has never stopped being nice to people.
  • By Eddy Goldberg
  • 4,546 Reads 2 Shares
7 tips to increase your franchise sales, find the best candidates for your brand, and improve the performance of your sales team.
  • Steve Olson
  • 5,200 Reads
A couple of years ago we worked with a really big search engine client to help them better understand and approach the franchise community.
  • Darrell Johnson
  • 15,826 Reads 12 Shares
For years we've expected prospects to apply to an online form to generate a lead. Today, viewers are much more dynamic on their approach. Franchising.com gives viewers many ways to make the franchise connection.
  • Franchise Update Media
  • 5,703 Reads 1 Shares
If you are in a scenario where your business is doing great but you have little or no liquidity, make it a priority to free up cash.
  • Champ Rawls
  • 16,963 Reads
Jeff Davis' United States Beef Corporation (US Beef) operates 333 restaurants in 8 states across the country's midsection (Oklahoma, Arkansas, Kansas, Missouri, Illinois, Colorado, Idaho, and Wyoming), providing employment and career path opportunities for more than 7,000 employees. The company has an aggressive expansion plan to add 70 new restaurants by 2022 and remodel 123 existing stores along the way.
  • Multi-Unit Franchisee
  • 18,564 Reads 1 Shares
Are your reward or loyalty programs achieving your goals or costing you money? Better use of analytics can help you target your programs more effectively.
  • Charles Hogan
  • 5,715 Reads 2 Shares
Social media marketing news you can use. This week: 1) Twitter boosts video length time from 30 to 140 seconds; 2) Facebook announces several new ad products and features for marketers; 3) Instagram continues its outstanding growth – have you tried it lately?; 4) Snapchat just might be your ticket to the demographic you seek.
  • Daniel Lieberman
  • 2,724 Reads 3 Shares
As a franchise organization you've recognized by now that your competition is more diverse and complex than it has been in the past.
  • Adam Pierno
  • 4,035 Reads 1,021 Shares
MSA Worldwide
SPONSORED CONTENT
MSA Worldwide
SPONSORED CONTENT
MSA Worldwide
SPONSORED CONTENT
Social media is a regular function of our franchise development team. We use it to generate leads, nurture existing prospects, and validate that the franchise candidate is right for our brand.
  • Franchise Update
  • 3,535 Reads 3 Shares
The difference between being a leader and being an exceptional leader is admitting shortcomings and weaknesses. Avoid these common mistakes, take steps to create new habits, and gain more respect and followers.
  • Dan Schneider
  • 16,339 Reads 4 Shares
Dan Ponder operates 36 Hardee's in three states and is an operations-focused franchisee who likes to own the building and land underneath. A dozen years ago, Ponder scrapped a formal mission statement for a focus on providing employees and various departments with the tools to be the "Best Franchise Group" within the Hardee's chain.
  • Multi-Unit Franchisee
  • 14,608 Reads 11 Shares
Three converging trends - adaptability, multi-unit concentration, and franchise agreements rebalancing - will shape the future of franchising.
  • Darrell Johnson
  • 3,864 Reads 12 Shares
So many good things are happening so fast in franchising these days, it's hard to keep up (even for us!). So welcome back to "Good News!" - our monthly roundup of franchise growth, finance, international expansion, milestones, and other positive news from franchisors large, medium, and emerging.
  • Eddy Goldberg
  • 2,829 Reads 1,023 Shares
Do you know the seven drivers of gross margin? More important, do you know how to actually manage them in your business?
  • Rod Bristol
  • 16,704 Reads 1,021 Shares
Public relations is witnessing something of a tactical evolution these days, but at its core it's still all about communication and relationships. No two elements are more fundamental--or effective--in designing and executing a franchise PR strategy.
  • Kerry Pipes
  • 4,777 Reads 2 Shares
After an extended period of complacency, markets have whipsawed in 2016. Will this level of heightened volatility continue?
  • Carol Schleif
  • 15,346 Reads 2 Shares
SMS can be a powerful tool for building the customer relationship. Targeted messages, exclusive deals, and helpful reminders via smartphone can all help improve customer satisfaction and create loyal fans.
  • Multi-Unit Franchisee
  • 20,301 Reads 7 Shares
The Saxton Group, a Dallas-based McAlister's Deli franchisee with 67 locations, has built a culture around knowing when and how to respond in the communities where it does business.
  • Multi-Unit Franchisee
  • 12,077 Reads 1 Shares
Tropical Smoothie Cafe
SPONSORED CONTENT
Tropical Smoothie Cafe
SPONSORED CONTENT
Tropical Smoothie Cafe
SPONSORED CONTENT
Feeling technical, yet practical? Check out these 6 digital marketing tactics franchisors need for franchisee success, from Brandmuscle Chief Digital Officer Paul Elliott (part 2).
  • Paul Elliott
  • 4,896 Reads 9 Shares
Social media marketing news you can use. This week: 1) Have you tried Facebook Live, the company's new video platform for sharing vids with your brand followers?; 2) 5 things you're missing if you're not using Google Places for local marketing; 3) 21 mistakes to avoid when using Instagram to promote your brand; 4) 16 Snapchat hacks, tips, and hidden features you can use; and 5) a long hot summer looms for the Twittersphere as The Hillary and The Donald get social.
  • Daniel Lieberman
  • 2,745 Reads 4 Shares
They say everything's bigger in Texas. It's definitely bigger for Texan Michael Knobelock, whose Houston-based MSK Enterprises operates nearly 70 franchise locations spread across 4 different brands and 7 states.
  • Kerry Pipes
  • 22,041 Reads 28 Shares
How you can reassure your employees in light of the Department of Labor's new overtime rules.
  • Dan Schneider
  • 14,294 Reads 1 Shares
Seattle-based Papa Murphy's franchisee who is deeply involved in giving back to his community, also has a unique perspective on how to build great team leadership at his restaurants.
  • 12,374 Reads 7 Shares
Since co-founding BrightStar Care in 2002, Shelly Sun has led the company to 300 units - with more to come. Here's how she did it, and her plan to become a $3 billion, international company in the next 10 years.
  • Kerry Pipes
  • 9,683 Reads
Attracting and validating candidates through social media continues to grow in importance. Here's how Red Boswell, SVP of franchising and business development at Expense Reduction Analysts, manages it.
  • Red Boswell
  • 4,097 Reads
As I'm sure you've noticed in your dealings with Millennials, there can be significant differences between their attitudes and those of the Baby Boomers.
  • Jason Conrad
  • 15,471 Reads 1 Shares
Texas multi-unit franchisee and Multi-Unit Franchising Conference board member Bill Hall elected to serve as IFA's treasurer.
  • franchising, leadership, dairy queen, multi-unit franchisee, investing, ifa
  • 14,859 Reads 7 Shares
Share This Page

Subscribe to our Newsletters