Franchisor Articles
Browse our selection of franchise articles and features to help further your knowledge in opening and operating a franchise business. Our exclusive features cover the franchise growth, operations, legal, leadership, marketing, real estate, and technology site of the franchise business. Written by the editorial team that produces Franchise Update Magazine and Multi-Unit Franchisee Magazine, the franchise industries premier magazines.
What You Need To Know About Filing A Claim For Business Interruption Insurance.
- Joseph W. Lesovitz
- 5,272 Reads 31 Shares
What are you doing now to assess – and change – your franchise development strategy for life after Covid-19?
- Jeff Sturgis
- 8,128 Reads 205 Shares
With so many retail stores shut down, it’s time for franchisees and landlords to help each other get through Covid-19 by cooperating and looking to the long term
- Rocco Fiorentino
- 5,639 Reads 150 Shares
In part 2 on the state of franchise development and lead generation, Scorpio takes a deeper dive into the results of organic traffic and paid ads in March
- Justin Mink
- 9,515 Reads 74 Shares
Peter Diamandis says the Covid-19 shutdown is the perfect time to reinvent your business, yourself, and work on your mindset to prepare for success
- Peter Diamandis
- 11,041 Reads 643 Shares
Scorpion sees a glimpse of sunshine for franchise development teams in today’s data and trends
- Justin Mink
- 10,077 Reads 177 Shares
Franchisors – now is the time to plan how to scale your franchise system back up
- MSA Worldwide
- 5,804 Reads 90 Shares
What Moran Family of Brands is doing to help and support its franchisees in the wake of Covid-19
- Barbara Moran
- 4,399 Reads 7 Shares
When franchisee candidates can’t travel to your discovery days, it’s time to go virtual!
- Art Coley
- 4,165 Reads 67 Shares
What Handyman Connection’s marketing team is doing to help and support its franchisees in the wake of Covid-19
- Marci Kleinsasser
- 8,712 Reads 33 Shares
Sola Salon Suites is working hard to support its lead generation programs, franchisees, and stylists during Covid-19
- Franchise Update
- 1,572 Reads
Vietnam has come a long way to become one of Asia's hottest markets for franchises.
- William Edwards
- 8,065 Reads 13 Shares
Emerging fitness brand Jabz Boxing expands nationally from its beginnings in a Scottsdale warehouse in 2012.
- Kerry Pipes
- 7,043 Reads 159 Shares
41 tips from the pros for marketers suddenly working from home.
- Eddy Goldberg
- 2,233 Reads 5 Shares
2020 Localized Marketing Benchmark Report ranks 251 brands.
- Eddy Goldberg
- 3,594 Reads 34 Shares
A pre-pandemic look ahead to franchise consumer marketing in 2020 – plus, news, trends, marketing technology, innovations, and CMO news.
- Eddy Goldberg
- 2,428 Reads 5 Shares
We asked CMOs what marketing tools and methods they use to give their marketing team a personal touch for franchise candidates.
- Eddy Goldberg
- 3,546 Reads 15 Shares
After founding The Lash Lounge, Anna Phillips found the expertise she needed to scale the brand - and maintain the quality standards that made her brand a success.
- Eddy Goldberg
- 7,714 Reads 66 Shares
20 female franchise leaders share their advice on getting to the C-suite.
- Kerry Pipes
- 8,836 Reads 90 Shares
M&A activity in franchising expected to continue in 2020.
- Carty Davis
- 4,352 Reads 3 Shares
Top 10 tips for setting up a temporary home office during COVID-19.
- Michael Peterson & Mike Drumm
- 9,054 Reads 314 Shares
Welcome to "Good News!" - our monthly roundup of franchise growth, finance, international expansion, regulation and legislation, technology, trends, milestones, and other news about franchisors large, medium, and emerging. This week: a special new section, "Coping with Covid."
- Eddy Goldberg
- 2,969 Reads 12 Shares
We asked 7 franchise CEOs, "What is your role as CEO?"
- Eddy Goldberg
- 4,923 Reads 47 Shares
Millennials just might be your perfect (and overlooked!) franchisees.
- Andrea Brandon
- 4,591 Reads 10 Shares
What your customers experience beats your marketing every time.
- Jack Mackey
- 4,039 Reads 54 Shares
Latest news and advice as COVID-19 begins its spread across the U.S.
- Eddy Goldberg
- 4,058 Reads 17 Shares
In an era of data overload, choosing which KPIs to track can be overwhelming. Here's how brands are turning KPIs in ROI.
- Helen Bond
- 5,071 Reads 27 Shares
We asked CMOs how their marketing team's "personal touch" helps their brand with franchise sales and development.
- Eddy Goldberg
- 3,884 Reads 5 Shares
Here's a handy, helpful list of conversational "Nevers & Always" tips for building better relationships.
- John DiJulius
- 4,951 Reads 1 Shares
Have you considered refranchising lately? It just might be time.
- Jan Gilbert
- 7,306 Reads 21 Shares
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