Franchisor Articles by Franchising.com

RSS Subscribe
Franchisor Articles

Browse our selection of franchise articles and features to help further your knowledge in opening and operating a franchise business. Our exclusive features cover the , , , , , , and site of the franchise business. Written by the editorial team that produces Franchise Update Magazine and Multi-Unit Franchisee Magazine, the franchise industries premier magazines.

Brandon Solano, CEO of Rave Restaurant Group (Pizza Inn & Pie Five), is working on several fronts to keep his brands alive
  • Franchise Update
  • 5,799 Reads 12 Shares
Christine Specht, CEO of Cousins Subs, is taking it one day at a time and says each day is one day closer to getting to the other side of Covid-19
  • Franchise Update
  • 4,324 Reads 10 Shares
Multi-brand franchisee Eric Danver – Papa John’s and Hand & Stone Massage and Facial Spa – shares what he’s doing to survive Covid-19. While his spas are shuttered, his Papa John’s stores are carrying the load, with recent sales up more than 30% as demand for pizza delivery soars.
  • Franchise Update
  • 3,473 Reads 10 Shares
Scott Marr, CEO of Koala Insulation, says the emerging mobile concept has been able to ride the Covid-19 wave better than most 
  • Franchise Update
  • 5,203 Reads 25 Shares
Michael Chalmers, a Spherion Staffing Services franchisee with 4 offices in Georgia and Alabama, says his clients - companies looking to fill essential jobs - are giving him a unique perspective on the employment market during Covid-19.
  • 3,937 Reads 7 Shares
Gordon Logan, CEO of Sport Clips, faces down corporate revenue reduced to zero as he works to keep the brand he founded in 1993 alive
  • Franchise Update
  • 5,389 Reads 129 Shares
As Covid-19 shutters some business and limits others, keeping your FDD’s Item 19 up to date is more important than ever
  • Lynne Hanson and Niki Vinod Schwab
  • 6,088 Reads 13 Shares
Where will consumers be at year-end if the coronavirus rages on?
  • Ron Oertell
  • 6,448 Reads 11 Shares
How will Covid-19 change consumer habits when it comes to retail and restaurants?
  • Shawn Bland & Jamie Sullivan
  • 3,919 Reads 8 Shares
Jamba’s CMO shares the brand’s 90-day marketing strategy and plans
  • Shivram Vaideeswaran
  • 4,050 Reads 18 Shares
Shelly Sun, CEO and co-founder of BrightStar Care, has invested more than $2 million in PPE to protect her home care franchisees, staff, and clients across the U.S.
  • Franchise Update
  • 5,972 Reads 2 Shares
MY SALON Suite
SPONSORED CONTENT
MY SALON Suite
SPONSORED CONTENT
MY SALON Suite
SPONSORED CONTENT
Multi-brand restaurant operator Greg Cutchall has had to furlough 350 employees at his casual brands, but has seen minimal to flat drops in sales at QSR locations
  • Franchise Update
  • 4,203 Reads 12 Shares
Preparing now for the opportunities a recession offers for a strong brand will pay off – whether a recession comes or not
  • John DiJulius
  • 3,530 Reads 4 Shares
As Covid-19 changes consumer behavior and multi-unit franchisees’ diversification plans, how can marketers keep up?
  • Darrell Johnson
  • 2,987 Reads 1 Shares
Michael Browning, CEO and co-founder of Urban Air Adventure Parks, has closed all parks, but is keeping kids engaged with virtual birthday parties and personal phone calls
  • 6,304 Reads 2 Shares
Looking for a new PR agency? Here are the top 10 questions franchisors should include in their RFP
  • David Chapman
  • 3,674 Reads 4 Shares
Franchise success upon reopening depends on the willingness - and ability - of consumers to spend in a down and uncertain economy.
  • Darrell Johnson
  • 3,795 Reads 11 Shares
Massage Heights, with its salons shuttered, has paused lead generation efforts and is providing innovative online wellness resources to customers during Covid-19
  • Franchise Update Magazine
  • 4,426 Reads 5 Shares
Right At Home makes multiple changes to its franchisee recruitment marketing, introduces virtual training classes, and refines its messaging during Covid-19.
  • Franchise Update
  • 3,777 Reads 1,023 Shares
3 ways franchisees can adjust to the next normal in consumer behavior in a forever-changed marketplace
  • Mathieu Stevenson
  • 7,337 Reads 79 Shares
Wade Brannon, CEO of Pigtails & Crewcuts, a children’s hair salon, is looking forward to reopening and reconnecting his stylists with their customers – kids and parents alike
  • Franchise Update
  • 3,557 Reads 4 Shares
MY SALON Suite
SPONSORED CONTENT
MY SALON Suite
SPONSORED CONTENT
MY SALON Suite
SPONSORED CONTENT
ShiftPixy is helping restaurants manage their own delivery and rely less on third-party apps - saving money, maintaining quality, and strengthening the customer relationship.
  • ShiftPixy
  • 3,499 Reads 14 Shares
Make the rest of 2020 a great one for franchise sales with these 5 “must-do” tips
  • Keith Gerson
  • 6,234 Reads 58 Shares
Meg Roberts, CEO of The Lash Lounge, is optimistic about the future of the brand, despite every salon shut down from Covid-19
  • Franchise Update
  • 5,495 Reads 26 Shares
Puroclean boosts its advertising and PR with a focus on franchisees giving back to their community as a way to continue franchise development during Covid-19
  • Franchise Update
  • 3,430 Reads 7 Shares
Susan Boresow, President of Title Boxing Club, is using social media innovations to keep customers engaged and active while all the clubs are closed during Covid-19
  • 5,605 Reads 8 Shares
Your field managers and field support staff are essential in helping your franchisees make it through the Covid-19 pandemic.
  • Greg Nathan
  • 4,131 Reads 14 Shares
Nikita Hair USA continues to conduct franchise sales, but pulls back most of its franchise marketing in response to Covid-19
  • Franchise Update
  • 3,677 Reads 6 Shares
Jonathan Barnett, CEO and founder of Oxi Fresh Carpet Cleaning, says franchisees have shifted to commercial carpet cleaning until Covid-19 subsides, when he expects a huge rebound in residential business
  • Franchise Update
  • 5,258 Reads 66 Shares
When franchisee candidates can’t travel to your discovery days, it’s time to go virtual!
  • Art Coley
  • 3,726 Reads 32 Shares
Share This Page

Subscribe to our Newsletters