Franchisor Articles
Browse our selection of franchise articles and features to help further your knowledge in opening and operating a franchise business. Our exclusive features cover the franchise growth, operations, legal, leadership, marketing, real estate, and technology site of the franchise business. Written by the editorial team that produces Franchise Update Magazine and Multi-Unit Franchisee Magazine, the franchise industries premier magazines.
As the world reels from Covid-19, franchising steps up with help for communities, even as it fights for its own survival.
- Therese Thilgen
- 4,626 Reads 30 Shares
Sky Zone is countering the shutdown of its parks with innovative online and virtual programs to keep kids moving and parents sane during Covid-19
- Franchise Update Magazine
- 5,994 Reads 127 Shares
Covid-19 is having a profound and lasting effect on real estate. Here’s a take on the present and future of both commercial and residential real estate, from a property management franchise brand executive
- Randall Henderson
- 10,448 Reads 89 Shares
Multi-Brand Franchisee Lee Kleiner Shares What His Business Is Doing To Survive Covid-19.
- Kerry Pipes
- 3,962 Reads 71 Shares
A message from IFA Chair Catherine Monson on recovery, reopening, and what the IFA is doing to support franchising on the legislative front
- Catherine Monson
- 5,967 Reads 46 Shares
Veteran multi-brand franchisee Mitch Cohen has seen sales at his Jersey Mike’s Subs locations fall 25% since mid-March. He’s countered with discounts, and has gone above and beyond to support his employees and their families. He’s also signed a 6-unit agreement with Sola Salon Studios and is a co-founder of Performax Franchisee Advisors.
- 3,938 Reads 4 Shares
Resale and transfers likely to increase – here’s how to set up a proactive resale program and strengthen your system
- Grant Kreutzer
- 4,728 Reads 9 Shares
Dawn Lafreeda, Denny's Largest Individual Franchisee, Is Doing Her Utmost To Keep Her Business Alive
90-unit Denny's franchisee Dawn Lafreeda talks about her business surviving Covid-19
- Multi-Unit Franchisee
- 10,265 Reads 55 Shares
Franchise brands are trying a little bit of everything to help their supply chains keep up with demand during Covid-19
- Joyce Mazero and Emily Doan
- 9,498 Reads 36 Shares
Covid-19’s impact on real estate has caused Freddy’s Frozen Custard & Steakburgers to reevaluate its strategy
- Franchise Update Media
- 4,391 Reads 53 Shares
Stories from the Covid-19 Front Lines: Q&A with Hungry Howie's VP of Marketing & Product Development
Hungry Howie’s shifts its consumer marketing during Covid-19 to emphasize “Safety First” with touchless delivery and curbside pickup
- Franchise Update Media
- 4,722 Reads 40 Shares
Business goes on at Junk King, with increased safety procedures and a renewed commitment to supporting its communities
- Franchise Update Media
- 3,341 Reads 33 Shares
At Chronic Tacos, CEO Michael Mohammed is prioritizing the health, safety, and well-being of employees, franchisees, customers, and community
- Franchise Update Media
- 2,733 Reads 2 Shares
As brands reopen, they must focus on local differences and use system-wide technology
- Gabby Wong
- 4,764 Reads 65 Shares
Start making plans to attend the new Franchise Leadership & Growth Conference this October in Atlanta
- Franchise Update Media
- 3,828 Reads 8 Shares
With so many businesses shut down by Covid-19, this 5-point set of metrics can help you assess your brand’s franchise development efforts
- Art Coley
- 4,386 Reads 48 Shares
In times of crisis, CEOs must step up and lead, says Tint Word CEO Charles Bonfiglio
- Charles Bonfiglio
- 6,489 Reads 78 Shares
Wild Birds Unlimited is staying in “high contact” mode with franchisee prospects during Covid-19
- Franchise Update Media
- 5,274 Reads 56 Shares
Multi-unit franchisee Aspen Ricks (Children’s Lighthouse) shares what she’s doing to survive Covid-19
- Kerry Pipes
- 3,302 Reads 35 Shares
7 ways to avoid making critical leadership mistakes during a crisis.
- Niamh O'Keeffe
- 4,973 Reads 74 Shares
Localized marketing and advertising will be key in a phased approach to reopening businesses across the U.S.
- Matt Powell
- 4,992 Reads 145 Shares
As states begin to relax their shelter-in-place restrictions, reopening will require navigating many complicated new rules and new ways of thinking
- John Teza
- 3,935 Reads 20 Shares
As businesses transition from lockdown to reopening, customer experience guru John DiJulius provides tips on creating future demand now
- John DiJulius
- 5,487 Reads 57 Shares
How a 32-year-old franchisee with almost 60 snack-brand units is dealing with Covid-19
- Franchise Update Media
- 4,649 Reads 40 Shares
A 6-step approach to franchise recruitment during Covid-19
- Art Coley
- 3,927 Reads 12 Shares
Two Men and a Truck multi-unit operator Brooke Wilson tells what she’s doing to get through Covid-19
- Franchise Update Media
- 4,745 Reads 79 Shares
As Congress launches its next financial rescue program, BoeFly’s CEO provides his thoughts on what franchisees can do to improve their odds of receiving PPP funding
- Kerry Pipes & Eddy Goldberg
- 5,287 Reads 15 Shares
In part 3 on the state of franchise development and lead generation, Scorpion looks at what franchise development will look like in a post-Covid-19 world
- Justin Mink
- 6,448 Reads 50 Shares
5 ways Covid-19 is changing what customers expect when they call your brand
- Jayson Pearl
- 7,502 Reads 194 Shares
Goldfish Swim School is working hard to support its marketing programs, franchisees, and customers during Covid-19
- Franchise Update Media
- 4,515 Reads 8 Shares
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