Technology Feature Articles

Technology Feature Articles

Franchise Sector Showcase

Informative Technology franchise articles to support business buyers, franchisees, and franchisors.

Last month's Franchise Leadership & Development Conference returned to Atlanta for the largest event in 18 years, boasting a total of 460 attendees and close to 300 franchisors, representing 169 brands.
  • Franchise Update Media
  • 7,581 Reads 1 Shares
Technology can offer multi-unit franchisees many cost-saving and streamlining opportunities but best practices must be weighed against each franchisee's needs and specific business challenges.
  • Rick Thompson
  • 25,499 Reads 9 Shares
At the end of 2015, IBM released a white paper highlighting 10 key marketing trends for 2016. Let's see how they did.
  • IBM Marketing Cloud
  • 3,558 Reads 7 Shares
Nader Masadeh didn't like what he saw at one of his franchise locations when we was featured on CBS television's "Undercover Boss" a few months ago. So the Buffalo Wings & Rings president and CEO promptly stepped out of his disguise to handle the problem.
  • Kerry Pipes
  • 4,757 Reads 2 Shares
If you are willing to invest your time and capital in the proper areas, the challenges are reduced, risks minimized, and growth and the sustainability of your business can be greatly enhanced.
  • By Kendall Rawls
  • 23,649 Reads 2 Shares
Minimum wage increases are threatening to erode profit margins and shake up the business model for many brands, but finding a sustainable solution is not easy. Michael Seid examines the situation from his seat on Connecticut's Low Wage Employer Advisory Board.
  • Michael Seid
  • 5,009 Reads 58 Shares
Staying On Top Of Technology Is Key To Recruiting And Retaining Top Talent And Building An Organization That Lasts.
  • Dan Schneider
  • 24,072 Reads 1 Shares
At TruFusion, we market primarily to the Millennial, specifically females. Because of this, we are talking to the most highly connected generation yet, with their access to instant information.
  • Franchise Update
  • 5,320 Reads 1,014 Shares
New Study Finds That Multi-Unit Franchisees Have More Satisfaction And Enjoy Operating Their Business More Than Single Unit Operators. And Because They Have More Invested, They Have Higher Expectations For Their Franchisor
  • Multi-Unit Franchisee
  • 22,040 Reads 1 Shares
One of the strategies multi-unit franchisees Brooke and Les Wilson practice to keep both their marriage and their business on track is to keep each in its proper place.
  • Helen Bond
  • 24,457 Reads 1 Shares
Ashley Morris and childhood friend Jason Smylie were not afraid to take on the world when they graduated from college in their early 20s.
  • Kerry Pipes
  • 5,697 Reads 2 Shares
Tint World
SPONSORED CONTENT
Tint World
SPONSORED CONTENT
Tint World
SPONSORED CONTENT
With today's highly savvy consumers, the marketing landscape is constantly changing and requires a comprehensive, multi-layered approach to help a business achieve its goals and objectives.
  • Franchise Update
  • 4,887 Reads 1,021 Shares
Social media marketing news you can use. This week: 1) Getting verified account status on Twitter just got easier; 2) 5 steps on how to get started with Snapchat branded business geofilters; 3) 32 steps (yes, really) to get your business to the top of Google Maps; 4) Twitter to introduce a visual recognition shopping tool based on users' own photos.
  • Daniel Lieberman
  • 3,404 Reads 6 Shares
Attracting customers in 2016 takes many forms--and platforms--sometimes all at the same time. Here are a few tactics franchise brands are using to drive customers into their stores, keep them there, and reward them.
  • Eddy Goldberg
  • 5,067 Reads 1 Shares
Successful strategic business planning involves having the right ideas, the right people, the right plan, and the flexibility to adapt.
  • Dan Schneider
  • 16,329 Reads 1 Shares
Steve Rockman, CMO at TruFusion, shares his views on how big data is changing his marketing strategy and tactics.
  • Steve Rockman
  • 4,146 Reads 47 Shares
A couple of years ago we worked with a really big search engine client to help them better understand and approach the franchise community.
  • Darrell Johnson
  • 15,828 Reads 12 Shares
They say everything's bigger in Texas. It's definitely bigger for Texan Michael Knobelock, whose Houston-based MSK Enterprises operates nearly 70 franchise locations spread across 4 different brands and 7 states.
  • Kerry Pipes
  • 22,048 Reads 28 Shares
In some ways, brothers Jesse and Charles Keyser, 39 and 35, are very different, and that's good. So are their three brands--Little Caesars, Sport Clips, and Oxi Fresh Carpet Cleaning--which also is good.
  • Multi-Unit Franchisee
  • 18,416 Reads 5 Shares
Arby's has come a long way in the past few years. Over that time, the legacy brand has launched a series of innovative, meat-focused menu items, including the sizzling Brown Sugar Bacon sandwich lineup, the most successful limited-time offer platform of 2015.
  • John Bowie
  • 3,930 Reads 1 Shares
NLRB and joint employer worries got you down? Here are some concrete suggestions on how to avoid getting caught in this evolving morass.
  • Barry M. Heller
  • 5,140 Reads
Jersey Mike's Subs
SPONSORED CONTENT
Jersey Mike's Subs
SPONSORED CONTENT
Jersey Mike's Subs
SPONSORED CONTENT
As a Wireless Zone franchisee, you'll have the distinct privilege and opportunity to keep your community connected. And not just with cell phones, smartphones and tablets, but with the very latest wireless connectivity devices available.
  • Franchise Update Media
  • 4,272 Reads 1 Shares
Franchisees of all sizes are increasingly discovering that business goes better with outside help. Many have found the key to bottom-line success is to focus on what they do best and find the right fit to outsource the rest.
  • Helen Bond
  • 12,719 Reads 2 Shares
Shelly Sun, co-founder of BrightStar Care, never planned to start a company. But in 2001, she and her husband, J.D. Sun, were struggling to find quality in-home care for his grandmother and discovered they weren't alone.
  • Kerry Pipes
  • 5,026 Reads 1 Shares
Arby's, founded in 1964 and with more than 3,200 restaurants, has turned itself around. After years of slumping sales, the brand is back on the front burner. COO John Bowie provides a peek behind the scenes.
  • John Bowie
  • 8,630 Reads 27 Shares
Consolidation is perhaps the single most significant trend we have seen in the restaurant industry over the past decade. It is easy to understand why franchisees and investors have chosen this direction.
  • Dean Zuccarello
  • 10,371 Reads
The October 1, 2015 deadline for EMV-capable POS readers has come and gone. And much like Y2K 16 years ago, the world did not end and most POS systems are still working just fine.
  • Tom Epstein
  • 14,296 Reads 1 Shares
"Global Director of Buzz" was Stacey Kane's title when she worked for AmRest Holdings, a Wroclaw, Poland-based company with more than 900 restaurants in 12 countries in Eastern and Central Europe.
  • Kerry Pipes
  • 3,568 Reads 3 Shares
Hyper-local digital marketing: 5 keys to making it pay off for your brand!
  • Lauren Reid
  • 6,476 Reads 26 Shares
Heidi Ganahl says she has always been an entrepreneur and dog lover. "My husband and I were characterized by two things: we thought up crazy, wild ideas and we loved taking care of our two dogs," she says of their life in the early 1990s.
  • Kerry Pipes
  • 7,437 Reads 2 Shares
Share This Page

Subscribe to our Newsletters