Technology Feature Articles

Technology Feature Articles

Franchise Sector Showcase

Informative Technology franchise articles to support business buyers, franchisees, and franchisors.

In survey after survey, company meetings get knocked by everyone from employees to senior executives as being among the biggest waste of work hours.
  • Multi-Unit Franchisee
  • 5,307 Reads
Whether the mergers and acquisitions market is in a hot upswing or in a down cycle, one valuation measure remains the primary focus in nearly all transactions: the multiple of EBITDA (or cash flow).
  • Dean Zuccarello
  • 14,713 Reads 1,014 Shares
Every day there seems to be a new "security breach" making the news. We hear a lot more that don't make the news. Businesses from all over the world call us in a panic, trying to figure out what went wrong with their online security.
  • David Ellis
  • 3,116 Reads
Do you know there is "free" money out there for your business, and that it is easier than ever to claim it?
  • Nate DaPore
  • 6,183 Reads
Frances Allen is no stranger to big brands. Over the past 25 years, she's logged successful stints as a senior marketing executive at Dunkin' Donuts, Sony Ericsson, PepsiCo, and Frito-Lay.
  • Kerry Pipes
  • 5,249 Reads 1 Shares
Ted Kergan's path to success as Louisiana's largest Sonic Drive-In franchisee has been marked by hard knocks.
  • Debbie Selinsky
  • 9,742 Reads 1 Shares
Frances Allen, executive vice president and chief brand officer for Denny's since July 2010, is no stranger to big brands.
  • Kerry Pipes
  • 4,362 Reads 1,021 Shares
The Franchise Consumer Marketing Conference (FCMC), now in its fourth year, is gearing up to surpass attendance records once again.
  • Franchise Update Media
  • 3,529 Reads 73 Shares
There has never been a time where the nature of commerce is changing as rapidly as it is today. Technology been moving at blazing speed, not only around mobile payments and tablet-based POS systems...
  • Tom Epstein
  • 5,287 Reads
Hello? Is anybody there? One of the biggest problems sales people face with social media and technology is the lack of real, meaningful contact and communication.
  • Multi-Unit Franchisee
  • 5,479 Reads
When an Instagram photo earns 11 likes, instead of showing a list of the handles of the people who have liked it, Instagram shows the number of likes.
  • Daniel Lieberman
  • 3,876 Reads
Vox-Pop-Uli
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Keith Gerson has spent more than 35 years in franchising in many different sales, development, and leadership positions.
  • Keith Gerson
  • 3,044 Reads
As chief brand officer at BrightStar Care, Jayson Pearl leads cross-functional teams responsible for marketing, clinical operations, training, and national account management for 275 locations.
  • Kerry Pipes
  • 4,466 Reads 2 Shares
Why is it that we always hear about Millennials being the least brand-loyal generation of consumers ever?
  • Jeff Fromm
  • 4,145 Reads 176 Shares
Despite all its advantages, technology has made it harder to capture consumers' attention and easier for them to bypass advertising messages.
  • Michael Daigle and Gina Malandrino
  • 4,787 Reads 1,023 Shares
To most financial advisors, convincing their clients of the absolute necessity of maintaining a sound financial system and cash controls—and the need to consistently review, evaluate, and plan—is about as easy as selling first aid.
  • Steve LeFever
  • 7,599 Reads 60 Shares
The findings from the 2014 Annual Franchise Development Report (AFDR) were unveiled this October at the 15th annual Franchise Leadership & Development Conference in Atlanta.
  • Eddy Goldberg
  • 7,544 Reads 1,023 Shares
Wan Kim is a quick study. After graduating from Boston University with a degree in international management, he began his MBA studies at the University of California-Irvine at the crest of the investment-heavy dot-com boom of the late '90s/early 2000s.
  • Kerry Pipes
  • 14,837 Reads 2 Shares
Paul Macaluso carries a unique distinction at Moe's Southwest Grill: he's the brand's first chief marketing officer.
  • Kerry Pipes
  • 6,280 Reads 1 Shares
After several years of being the shiny new tool everyone covets and can't wait to use, social media is now becoming just another part of the marketing toolbox, a little banged up perhaps, maybe even a little rusty.
  • Eddy Goldberg
  • 6,410 Reads 459 Shares
Franchise Update mystery shoppers posing as qualified prospects identified a stellar group of franchise companies for best practices in lead generation, follow-up, and recruitment.
  • Debbie Selinsky
  • 7,284 Reads
Angry Crab Shack
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In the eyes of Catherine Monson, the most important role of a CEO is leading and inspiring.
  • Kerry Pipes
  • 5,502 Reads 1,022 Shares
Technology in the mobile space is moving at blazing speed. Normally, franchise systems tend to run a bit behind the curve when it comes to new technology, but not so in the loyalty space.
  • Tom Epstein
  • 5,862 Reads
If your company thinks "customer service" is limited to greeting a customer and dealing with their complaints, you're missing the big picture - and tremendous profits.
  • John Tschohl
  • 6,163 Reads 102 Shares
One of the hottest areas for marketing and branding executives is integrating their growing online media efforts with their existing media channels.
  • IgnitionOne
  • 2,682 Reads 8 Shares
Jayson Pearl has more than 25 years of franchising experience on his resume. For the past year, he has led BrightStar Care as its chief brand officer.
  • Kerry Pipes
  • 7,679 Reads
One of the biggest problems salespeople face with social media and technology is the lack of real, meaningful contact and communication.
  • Joanne S. Black
  • 3,839 Reads 73 Shares
As many in the beauty industry have likely noticed, Massage Envy has experienced explosive franchise growth in the last several years.
  • D'onn Genovese
  • 8,093 Reads 1,014 Shares
The economy is improving, bringing with it a sense of optimism. That optimism, however, can be dangerous.
  • John Tschohl
  • 5,665 Reads
Jayson Pearl has more than 25 years of franchising experience on his resume. For the past year he has led BrightStar Care as its chief brand officer.
  • Kerry Pipes
  • 5,242 Reads
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