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New software solution integrates sales, operations, and marketing activities. Edible Arrangements buys eMaximation, expands offerings, and rebrands it Naranga.
  • Eddy Goldberg
  • 4,501 Reads 57 Shares
When David Gronewoller was asked to be part of this "Dominators" issue, the Golden Corral franchisee expressed sincere surprise.
  • Helen Bond
  • 11,378 Reads 1 Shares
Vast amounts of energy and treasure have been invested to understand why customers do--or don't--come back. Few questions are more important, since same-store sales growth is built on the backs of loyal customers.
  • Jack Mackey
  • 7,751 Reads 1 Shares
As 2015 approaches, it's time for a reality check on your vision and your team - and to look at good turnover vs. bad turnover as you work to grow your company to the next level.
  • Gino Wickman
  • 2,849 Reads 1,014 Shares
Having trouble dealing with non-performing franchisees? Helping them off your bus gracefully, fairly, and quickly is often the best path for all.
  • Steve Olson
  • 2,243 Reads 14 Shares
7 common negotiating mistakes that when avoided will help you make power plays that lead to win-win situation in business and in life.
  • Multi-Unit Franchisee
  • 8,292 Reads
The top 5 mistakes brands make in local marketing - and how to fix them.
  • Lori Alba
  • 3,977 Reads 1 Shares
New company creates a franchise loan marketplace that connects franchisees in need of capital with investors seeking fixed-income returns.
  • Eddy Goldberg
  • 6,809 Reads 6 Shares
15 experts predict what's ahead for PPC and digital marketing in 2015.
  • Eddy Goldberg
  • 3,404 Reads 1,014 Shares
Don Smith is an eternal optimist. And for Smith, the first and largest Valvoline Instant Oil Change franchisee, this positive outlook has paid off.
  • Helen Bond
  • 21,091 Reads 9 Shares
Engagement means a lot of different things to different people. To some it means happy, satisfied team members.
  • Nate DaPore
  • 5,682 Reads 1 Shares
The Human Bean
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The Human Bean
SPONSORED CONTENT
The Human Bean
SPONSORED CONTENT
The "space between" franchisor and franchisees is where system-wide marketing fails. Here are 5 tips for navigating that space successfully and growing the system.
  • Corey O'Donnell
  • 2,961 Reads 10 Shares
Social media marketing news you can use. This week: holiday marketing trends and predictions, leveraging social video, online price variations, Twitter for Business, and guys on Pinterest.
  • Daniel Lieberman
  • 3,852 Reads 38 Shares
Charlie Morrison wasn't looking for a new opportunity. He was already at the helm of Pizza Inn and was the driving force behind the brand's innovative Pie Five concept.
  • Kerry Pipes
  • 7,536 Reads 78 Shares
Over the past several years, we have seen traditional marketing methods decline in effectiveness and increase the cost of acquiring new customers.
  • Franchise Update
  • 4,792 Reads 1,019 Shares
Colors on Parade CEO Jeff Cox maps out some changes to his lead generation practices for 2015.
  • Kerry Pipes
  • 5,184 Reads 1 Shares
Thomas Maguire operates a PuroClean franchise to help home owners and business owners with property damage restoration, emergency clean up, and repair services for home owners.
  • Multi-Unit Franchisee
  • 10,255 Reads 2 Shares
Paralyzed by perfection when it comes to making business decisions? This writer makes a good case that the "80% Rule" will almost always carry you through.
  • Mark Abbott
  • 4,055 Reads 2 Shares
Reporters love sources who understand their needs. Getting a call from a reporter who wants to quote you as an expert for his story, review your products or services, or invite you to write an exclusive article for a publication, is a major coup.
  • Ginny Grimsley
  • 6,768 Reads
Part 5, the final installment of this serialized e-book by Joe Mathews on how to create a buyer-centric franchise sales process, examines deal pacing and managing emotional engagement.
  • Joe Mathews
  • 4,587 Reads
Jeff Tews and Susan Rather were married for just a year when they entered a new venture as franchisees in the home care field.
  • Helen Bond
  • 9,652 Reads
Doner Shack
SPONSORED CONTENT
Doner Shack
SPONSORED CONTENT
Doner Shack
SPONSORED CONTENT
Now that we're nearing November, it's time to refocus on the business with an eye toward planning for 2015.
  • Steve Lefever
  • 7,729 Reads 1 Shares
As a new year approaches, Steve Olson asks, "Has your concept gone a little stale – and what can you do about it?"
  • Steve Olson
  • 2,081 Reads
Tired of the same old books on business and leadership? The 5 authors in Part 2 of these 10 must-read books on leadership include Cyrus the Great on leadership and war, a modern neuroscientist on lying, and business contrarian Stanley Fish on writing a sentence - and reading one.
  • Paul Jun
  • 3,543 Reads
Leadership authority Roxi Hewertson exposes 4 myths about what makes a great leader. By changing the way you think about leadership you can change the effectiveness of your business.
  • Multi-Unit Franchisee
  • 7,763 Reads 4 Shares
Bone up on the 6 essential skills the new digital marketer needs, in this white paper from Grovo.
  • Eddy Goldberg
  • 3,049 Reads
You want your customers to talk about you. Positive word of mouth advertising can enable your most loyal customers to not only talk about you but also to keep doing business with you. So give them something to talk about.
  • John Tschohl
  • 7,535 Reads
It's budget season for franchise marketers. Thought House CEO Jason Knill offers 5 key marketing planning insights for 2015.
  • Jason Knill
  • 3,700 Reads 1,014 Shares
Gary Grace's life in franchising has been marked by several major achievements and milestones.
  • Eddy Goldberg
  • 7,848 Reads 1 Shares
Social media marketing news you can use. This week: how to choose a great link builder, Page Watching the competition, Google ad sales, Yahoo doesn't "screw up" Tumblr, and planning for the digital afterlife.
  • Daniel Lieberman
  • 3,679 Reads 20 Shares
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