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Control and project a positive image in the communities where you operate franchise locations. Generating respect can make you a "local hero" and boost your business.
  • Dan Schneider
  • 32,410 Reads 1 Shares
Senator files regulatory reform bills in an effort to counter numerous regulations that burden franchisees and other small business operators.
  • Multi-Unit Franchisee
  • 28,872 Reads 1 Shares
Market research and customer data analytics are front and center for Debbie Gonzalez, chief brand officer at Massage Envy.
  • Kerry Pipes
  • 4,336 Reads 2 Shares
Social media marketing news you can use. This week: 1) Campbell's Soup beta tests new Pinterest tool to spot trends earlier; 2) Email marketing - 14 mistakes to avoid; 3) Twitter - 7 steps to identify your target audience; 4) Facebook updates its Analytics for Apps platform; and 5) Instagram expands the number of photos and videos allowed in its carousel ads.
  • Eddy Goldberg
  • 2,245 Reads
Eddie Rodriguez, one of the 10 largest Wendy's franchisees, says he has never worked a day in his life. After 43 years in franchising, Rodriguez continues his relentless dedication to growing a brand he believes in--and in expanding it beyond his company's 179 Wendy's locations in Florida, New Mexico, and Texas.
  • Danielle Buenrostro
  • 42,325 Reads 12 Shares
Allan Young will tell you straight up that his job begins and ends with accountability. It's just the way the 46-year-old CEO of Noble Brands sees it.
  • Kerry Pipes
  • 3,406 Reads 8 Shares
The chip card (EMV) deadline passed in October 2015. Yet according to industry accounts, fewer than 50 percent of retail and restaurant outlets were set up by the end of December 2016 to accept cards this way.
  • Tom Epstein
  • 41,259 Reads 3 Shares
Debbie Gonzalez loves trying new and fresh ways to market a brand. Before moving into franchising with Massage Envy in 2014, she held marketing leadership roles at Kellogg's, Gerber, Herman Miller, and PetSmart.
  • Kerry Pipes
  • 2,564 Reads 1 Shares
The only guaranteed way to be prepared for a change in leadership that doesn't create culture shock is through forethought and planning.
  • Kendall Rawls
  • 42,465 Reads 3 Shares
Franchisees need to be telling their story to legislators and the public. It's one of the best ways to eliminate misperceptions about how small businesses operate.
  • Multi-Unit Franchisee
  • 36,847 Reads 2 Shares
Want more multi-unit growth in your system? Try these four tips!
  • Kay Ainsley
  • 2,509 Reads
Angry Crab Shack
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Angry Crab Shack
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Angry Crab Shack
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A series featuring highlights from the 2017 Annual Franchise Development Report (AFDR) continues with a look at cost per lead and cost per sale.
  • Eddy Goldberg
  • 5,263 Reads
Al Bhakta is proof that friends can be successful in business together. As managing director of the Dallas-based Chalak Mitra Group of Companies, Bhakta is one of seven longtime friends who have made wise business decisions together through the years.
  • Danielle Buenrostro
  • 50,080 Reads 16 Shares
Following the unexpected results of the U.S. presidential election in November, U.S. franchisors that our company assists in taking their franchises global, asked us to assess the impact on international franchising in key countries.
  • William Edwards
  • 3,971 Reads 1 Shares
K'Zell "Zelly" Wesson took his pro basketball career global more than 17 years ago. He currently plays in Turkey as a forward for Afyonkarahisar Belediyespor, a team in the Turkish Basketball League. But the 6-foot-7-inch Wesson is also making sure he's got game as he nears the end of his playing days--by investing in and growing a chain of Workout Anytime fitness gyms in the USA.
  • Kerry Pipes
  • 43,945 Reads 364 Shares
CFA Day Forum will feature pro-business Congresswoman Virginia Foxx as keynote speaker. The event will also offer franchisees the opportunity to walk the halls of Congress and meet with representatives.
  • Multi-Unit Franchisee
  • 33,596 Reads
Since joining Always Best Care in August 2015, my primary focus has been to overhaul the brand. In 2016, our major marketing objective was to build the brand's overall marketing platform and system.
  • Franchise Update
  • 4,876 Reads 1 Shares
Larry Miramontes, VP of Marketing at Always Best Care Senior Services, dishes on 2017 changes to the brand's marketing strategies and tactics.
  • Larry Miramontes
  • 3,104 Reads
Local and federal laws are growing and affecting franchise operations in an increasing manner. Franchisees must be aware of the laws that affect them and be in compliance or risk dire consequences.
  • Multi-Unit Franchisee
  • 32,354 Reads
Uncertainty is the bane of business. Although the regulatory environment of the past few years seemed bent on attacking the franchise business model, the early drama and politics of the incoming administration seem to be creating a new kind of uncertainty.
  • Eddy Goldberg
  • 34,108 Reads 1 Shares
Social media marketing news you can use. This week: 1) 4 tools for automating your social media efforts; 2) Social media audits pay off; 3) 6 trends in mobile apps for 2017; 4) What is the "half-life" of your brand's tweets?
  • Daniel Lieberman
  • 2,126 Reads
Bojangles
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Bojangles
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Bojangles
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I live in Detroit. I've been a car guy longer than a franchise guy. I go to lots of car events and see lots of event t-shirts. A few years back a new t-shirt arrived with the words, "Drive It Like You Stole It" across the back.
  • Jim Bender
  • 2,761 Reads 1 Shares
Going international? So are we! This past December, Franchise Update Media co-produced its first conference in Europe, partnering with the Best Franchisee of the World.
  • Multi-Unit Franchisee
  • 30,929 Reads 1 Shares
What a wonderful world of women we've found for our 4th Annual Women's issue! In the three previous issues we featured presidents, CEOs, and founders.
  • Eddy Goldberg
  • 3,099 Reads 1 Shares
Politics, federal law, and franchisee assets. There are several significant steps that can be taken to help reduce estate taxes.
  • Hugh Roberts
  • 30,808 Reads 1,022 Shares
Texas-based multi-concept franchisee builds portfolio by purchasing 53 San Antonio Sonic locations as part of the brand's refranchising efforts.
  • Multi-Unit Franchisee
  • 23,395 Reads 11 Shares
A series featuring highlights from the 2017 Annual Franchise Development Report (AFDR) continues with a look at the top digital sales producers by category, 2012–2016.
  • Eddy Goldberg
  • 4,277 Reads 2 Shares
So many good things are happening so quickly in franchising these days, it's hard to keep up (even for us!). So welcome to "Good News!" - our monthly roundup of franchise growth, finance, international expansion, milestones, and other positive news from franchisors large, medium, and emerging.
  • Eddy Goldberg
  • 3,031 Reads
Sam Osborne is the longest-running franchisee in the Tropical Smoothie Cafe system. That says a lot about him, as well as the brand. He's been a part of the smoothie chain for nearly two decades, as both an operator and an area developer in Florida.
  • Kerry Pipes
  • 25,892 Reads 704 Shares
If a solid franchise system is the backbone of a brand, an efficient, smoothly working infrastructure is the heart of a multi-unit franchisee operation.
  • Helen Bond
  • 26,002 Reads 3 Shares
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