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Contracts between parties have existed for centuries. Before contracts - there were agreements, or what we also call, covenants.
  • Doug Howe
  • 6,849 Reads 2 Shares
How Winmark's director of marketing uses technology to connect with customers
  • Franchise Update
  • 3,926 Reads 1 Shares
Social media marketing news you can use. This week: 1) Online campaigns to attack brands are increasing; 2) Measuring the effectiveness of paid advertising; 3) Tracking and engaging with the mobile generation; 4) New insights now possible from in-app advertising.
  • Eddy Goldberg
  • 2,883 Reads
Eric Casaburi, founder and CEO of Retro Fitness, has an open and transparent style. He also likes to lie on a bed of nails daily to meditate, relieve stress, and, he says, help improve his decision-making.
  • Kerry Pipes
  • 18,930 Reads 78 Shares
Franchising really began to blossom in the post-war 1950s and 1960s. Franchisors of convenience goods and services seemed to be popping up on every corner. McDonald's, Kentucky Fried Chicken, laundry services, dry cleaners, hotels, and rental car franchises flooded the marketplace.
  • Kerry Pipes
  • 67,706 Reads 118 Shares
Chelsea Segura signed her first franchise agreement with The Little Gym two months before she graduated from Louisiana State University with a degree in kinesiology.
  • Debbie Selinsky
  • 17,005 Reads 255 Shares
Qdoba franchisees are banding together to protect the $250 million they have invested in the Mexican food brand by forming the Qdoba Franchisee Association.
  • Multi-Unit Franchisee
  • 5,231 Reads 6 Shares
We've all had this experience: We see a store or restaurant we'd hoped to visit, but before we commit to going into the building, we're struck by an uneasy feeling.
  • Marc Collopy
  • 9,577 Reads 27 Shares
TA Restaurant Group rejuvenates Quaker Steak & Lube
  • John Ponczoch
  • 5,458 Reads 1 Shares
Using "big data" to recruit franchisees at Driven Brands
  • Dave Schaefers
  • 4,025 Reads 3 Shares
The data available through today's manifold third-party resources and related technologies is now required to inform and guide our decisions at every step of the lifecycle of our franchise owners.
  • 5,695 Reads 14 Shares
Wienerschnitzel
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Wienerschnitzel
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Wienerschnitzel
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Franchising provides benefits for both seller and buyer. For franchisors, the primary benefit is the ability to use other people's money to expand the brand more rapidly than they could either on their own or through investors or lenders.
  • Eddy Goldberg
  • 275,978 Reads 194 Shares
So you want to build your business by adding another brand? Maybe two? While the ROI must make sense, seasoned multi-brand franchisees say the key to franchise happiness begins with finding the right fit, from values and culture to matching personal and financial goals with the brand’s.
  • Helen Bond
  • 7,751 Reads 30 Shares
Irish Beef, Inc., buys 8 Arby's Restaurants and Signs a Development Agreement to Open 4 More Restaurants in the Tucson Market in the Next 3 Years.
  • Multi-Unit Franchisee
  • 9,247 Reads 43 Shares
10 Ways To Solve the Puzzle of Building Enterprise Value and Long-term Sustainable Success for Your Business.
  • Doug Howe
  • 9,809 Reads 12 Shares
Franchise marketers gather together at the 2017 Consumer Marketing Conference
  • Eddy Goldberg
  • 3,639 Reads 76 Shares
Social media marketing news you can use. This week: 1) Why CMOs are the next generation of CEOs; 2) State of the mobile customer experience for multi-location brands; 3) 104 facts you don't know about mobile marketing (infographic); 4) New cost-per-revenue platform tracks online to offline sales ROI; and 5) IBM Watson report on 10 key marketing trends.
  • Eddy Goldberg
  • 4,427 Reads 16 Shares
The two main ways we use technology to help us understand and retain customers are through our retention and PLEASE scores.
  • Franchise Update
  • 7,316 Reads 10 Shares
Franchising is a business model that combines the best aspects of sole proprietorship and Corporate America. It can be described as a "hybrid" model that fills the gap between working for somebody else (whether a large corporation or a small business) and working for yourself.
  • Eddy Goldberg
  • 592,662 Reads 11 Shares
George Tinsley has been a part of Kentucky Fried Chicken/KFC for more than three decades, so long that he had the opportunity to work alongside the brand's now-legendary founder, Harland "Colonel" Sanders, for three years.
  • Kerry Pipes
  • 16,688 Reads 197 Shares
Franchisees and investors say the economy is trending up and that regulatory relief and tax reform could provide further benefit for business operators.
  • Multi-Unit Franchisee
  • 4,559 Reads 41 Shares
The Human Bean
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The Human Bean
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The Human Bean
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Buffalo Wild Wings' largest franchisee opens newest location in Florida and now operates 65 restaurants across five states.
  • Multi-Unit Franchisee
  • 3,880 Reads 35 Shares
How to communicate with the 4 styles of franchise buyers
  • Joe Mathews
  • 3,753 Reads 3 Shares
So many good things are happening so quickly in franchising these days, it's hard to keep up (even for us!). So welcome to "Good News!" - our monthly roundup of franchise growth, finance, international expansion, milestones, and other positive news from franchisors large, medium, and emerging.
  • Eddy Goldberg
  • 4,147 Reads 2 Shares
Women play a critical and growing role in franchising. In our Annual Women's Issue, we profiled 28 "C-Suite Women." We share their profiles in this new weekly series.
  • Franchise Update
  • 4,153 Reads 106 Shares
Franchising has proven to be a successful business model across a wide spectrum of industries using multi-unit retail distribution.
  • Dean Zuccarello and Dan Collins
  • 7,998 Reads 129 Shares
TA Restaurant Group, a multi-brand franchisee and franchisor, is a division of TravelCenters of America, a Fortune 500 company that offers diesel and gasoline fueling, restaurants, truck repair facilities, convenience stores, and other services in 43 states and Canada.
  • John Ponczoch
  • 3,930 Reads 528 Shares
GPS Hospitality To Acquire 11 More Popeyes Louisiana Kitchen Restaurants in Georgia. The Burger King and Popeyes Franchisee Is Nearing 400 Locations.
  • Multi-Unit Franchisee
  • 6,488 Reads 463 Shares
Consumer Marketing Conference kicks off next Tuesday!
  • Franchise Update
  • 3,877 Reads 20 Shares
Two Men and a Truck deploys Bluefin's P2PE solution.
  • Eddy Goldberg
  • 5,490 Reads 41 Shares
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