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Mara Fortin was the very first franchisee for Nothing Bundt Cakes. She has served as chair of the brand's Franchise Advisory Council and has received the Outstanding Franchisee (Circle of Honor) award. She also loves to serve as a mentor - especially for other women. She has learned quite a few things about hiring and retaining employees during her decade in franchising.
  • Multi-Unit Franchisee
  • 33,149 Reads 1,014 Shares
Phoning, emailing, and frantically setting up meetings to goose your year-end sales numbers? Whoa! Slow down, take a deep breath, step off the hamster wheel, and learn to balance your life, says franchise sales pro Steve Olson.
  • Steve Olson
  • 2,652 Reads
FranchiseGrade.com analyzed 6 years of data from more than 1,900 franchise systems. Their report shows that providing candidates with more - and more detailed - financial data in Item 19 FPRs led to greater system growth than in franchise systems that didn't. Free download.
  • FranchiseGrade.com
  • 3,748 Reads
Rob Branca and his extended family of in-laws, siblings, children, and cousins own and operate more than 1,200 Dunkin' Donuts locations throughout New England and a few expansion markets.
  • Kerry Pipes
  • 26,685 Reads 6 Shares
Pokémon GO, the hot new augmented reality (AR) game is not just another fad or trending game on the market—it is a cultural phenomenon.
  • John DiJulius
  • 20,712 Reads 1,023 Shares
I never want to stand still. I always want to be working on something and find ways to improve it, expand upon it, and to be innovative.
  • Jonathan Barnett
  • 4,078 Reads
Results from the 2017 Annual Franchise Development Report (AFDR) were unveiled in late September at the 18th annual Franchise Leadership & Development Conference in Atlanta.
  • Eddy Goldberg
  • 6,303 Reads 4 Shares
Addressing entitlement and the negative effects it can have on your business operation. How to take charge and set the tone of equality in your franchise business.
  • Kendall Rawls
  • 40,688 Reads 3 Shares
An Analysis of Franchise Systems over a 6-Year Period Indicated that Systems with Item 19 Disclosures Achieved Significant Growth While Others Declined.
  • Multi-Unit Franchisee
  • 16,225 Reads 2 Shares
This past February, longtime marketing executive Jon Quinn suited up for his newest role as vice president of marketing for Charleys Philly Steaks.
  • Kerry Pipes
  • 4,517 Reads 1,021 Shares
We spoke with three brands, Buffalo Wings & Ring, Moe's Southwest Grill, and Meineke Car Care Centers to see how they are using social media and digital technology for customer engagement and as a local marketing tool for their franchisees.
  • Eddy Goldberg
  • 21,801 Reads 1 Shares
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Are your real estate commission dollars working as hard as you are? You can put your commission dollars to work by aligning your interests with those of your real estate broker. Take control of the commission process and base compensation on results.
  • Randy Airst and Susan Airst
  • 34,017 Reads 6 Shares
Hundreds of franchise development professionals gathered in Atlanta this past September for the annual Franchise Leadership & Development Conference (FLDC), one of the year's must-attend events for brands looking to improve their sales, share ideas, and learn more about today's best practices in franchisee recruitment.
  • Kerry Pipes & Eddy Goldberg
  • 6,625 Reads
Pedro Giorgana loves being a home-based franchisee of A Buyer's Choice Home Inspections and iHandyMan. He has time for his family and personal life and still gets to work with and assist his customers daily. It's been a rewarding and successful blend for him.
  • Multi-Unit Franchisee
  • 35,740 Reads 5 Shares
Do you have the courage to post all of your customer reviews, including the worst ones? John DiJulius shows why it actually might be a great idea.
  • John DiJulius
  • 3,939 Reads 2 Shares
Today, at 38, Garrard still works out every day, but he's not just pumping iron in his post-NFL career—he's pumping profits from his two Retro Fitness gyms.
  • Kerry Pipes
  • 45,286 Reads 5 Shares
Social media marketing news you can use. This week: 1) New media monitoring tool allows companies to track every mention of their brand or logo on television - and their competitors' too; 2) Threee steps to keep your ranking up on Google's new mobile search index; 3) Pinterest's new Explore feature improves display of popular Pins, adds native video; 4) Get a grip on the latest version of your Facebook Business Page with this 6:39-minute video.
  • Daniel Lieberman
  • 4,105 Reads
Choosing the best social media platform or channel to reach your target audience can be challenging, as both the technologies and your customers continue to evolve.
  • Tammy Cancela
  • 27,828 Reads 2 Shares
Two years ago, when Georgetown, Texas-based Sport Clips prepared to enhance its corporate team and boost growth it called on Mark Kartarik, a salon industry veteran.
  • Kerry Pipes
  • 5,689 Reads 2 Shares
Private equity can provide a great growth or exit strategy for your franchise operation, but it is critical to consider and understand the rules of engagement. Make sure you know how to form the appropriate partnership with respect to your goals, and understand what you get and what you give up.
  • Champ Rawls
  • 17,649 Reads
Each year, in the run-up to the annual Franchise Leadership & Development Conference, franchise brands that pre-register can choose to have themselves mystery shopped by a team of sales and lead generation experts.
  • Debbie Selinsky
  • 6,402 Reads
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Is your franchise development presentation full of holes? Jim Bender, who reviews them for a living, challenges you to "read it like you bought it."
  • Jim Bender
  • 2,809 Reads 1 Shares
Rob Chinsky has been franchising since he was just 23 years old. Today he has 17 Indianapolis-area Penn Station East Coast Subs stores and will open his 18th location next year. He knows how to run a successful business and has been recognized with the brand's Franchisee of the Year award and served 10 years as president of the brand's Franchise Advisory Committee.
  • Multi-Unit Franchisee
  • 20,104 Reads 2 Shares
So many good things are happening so quickly in franchising these days, it's hard to keep up (even for us!). So welcome to "Good News!" - our monthly roundup of franchise growth, finance, international expansion, milestones, and other positive news from franchisors large, medium, and emerging.
  • Eddy Goldberg
  • 2,931 Reads
Dave Goebel has crammed several lifetimes into his 66 years.
  • Debbie Selinsky
  • 26,900 Reads 5 Shares
In nearly 30 years since founding The Cypress Group, I have encountered a multitude of client types on both the buy and sell sides. While the unique circumstances of each deal can vary significantly, a number of common threads can make or break a divestiture or acquisition.
  • Dean Zuccarello
  • 20,020 Reads 1 Shares
When working with current and prospective franchisees, a great deal goes into recruiting and development efforts. A major obstacle for many franchisors is identifying the right franchisees who will help grow the brand.
  • Franchise Update
  • 3,822 Reads 5 Shares
With so much attention on social media and digital marketing, it's easy to neglect one of the oldest, most effective ways to reach your customers and attract new ones: four walls branding and neighborhood marketing.
  • Tom Feltenstein
  • 7,145 Reads 11 Shares
Technology can reduce operating costs, streamline operations, build customer loyalty, enhance quality, and create more personalized experiences for customers.
  • Rick Thompson
  • 35,289 Reads 4 Shares
Popeyes mega franchisee group, Parikh Network, purchases 18 formerly corporate-owned Arby's locations and signs deal to open another 50 Arby's units over the next 8 years.
  • Multi-Unit Franchisee
  • 42,463 Reads 12 Shares
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