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Browse our selection of franchise articles and features to help further your knowledge in opening and operating a franchise business. Our exclusive features cover the , , , , , , and site of the franchise business. Written by the editorial team that produces Franchise Update Magazine and Multi-Unit Franchisee Magazine, the franchise industries premier magazines.

Successful franchise selling must employ 1) an effective and qualifying process; 2) strong relationship-building with candidates; and 3) a compelling system for closing the deal. These three triggers are universal within any franchise recruitment program.
  • Steve Olson
  • 4,495 Reads 5 Shares
When Linda Burzynski was offered the CEO slot at Liberty Fitness, the franchising veteran says she hesitated, in part because she didn't feel she was in the best shape, physically, to head up a health and fitness organization.
  • Debbie Selinsky
  • 5,415 Reads 23 Shares
Franchise UPDATE, a franchising industry powerhouse, recently rolled out an inventive and client-friendly recruitment system through its website, Franchising.com. Benjamin Foley, webmaster of Franchise UPDATE, developed the new website with improved franchise recruitment features that are unmatched in the industry. Launched in January 2006, the new offerings at franchising.com allow clients to easily view their web stats, adjust filters for potential franchise leads, and post recent company press releases and media placements. "Franchising.com features innovative technology that adapts to our clients' ever-changing needs," said Gary Gardner, CEO and co-founder of Franchise UPDATE. "The simple interface offers an easy way for our clients to increase their exposure on the web, at no cost to the client."
  • Fishman Public Relations
  • 2,784 Reads 10 Shares
This fall, Franchise UPDATE conducted its eighth annual lead generation and sales survey. Once again, the Internet received the lion's share of budgets and generated the most leads. We are noting the continuing strong trend toward broker networks-almost everyone is making some use of these networks.
  • 3,498 Reads 10 Shares
We know that the profession of franchise sales is an honorable one and that many sales professionals are great at what they do. But let's face it: For many people, the word "selling" is a mighty nasty word, and the idea of dealing with a "salesperson" is about as pleasant as having a root canal!
  • Flo Schell
  • 4,180 Reads 5 Shares
I must be becoming a curmudgeon. In recent Viewpoint columns, I have taken potshots at the FTC and my fellow franchise lawyers. So far, the state franchise regulators have for some reason been below my radar screen. Why? Over the course of my...
  • Franchise Update
  • 4,964 Reads 7 Shares
I must be becoming a curmudgeon. In recent Viewpoint columns, I have taken potshots at the FTC and my fellow franchise lawyers. So far, the state franchise regulators have for some reason been below my radar screen. Why?
  • Rupert M. Barkoff
  • 3,649 Reads 9 Shares
Building a franchising empire in the restaurant industry takes a good deal of planning, commitment, and expertise. Fortunately for the industry there still are leaders out there who can bring all those qualities to the table.
  • Joan Szabo
  • 4,254 Reads 39 Shares
For Don Cape, franchising came as an afterthought-and a good one. Cape, 34, who grew up in a family that developed land in Montana, focused his education and early career almost exclusively in real estate, finance, and development.
  • Eddy Goldberg
  • 4,695 Reads 15 Shares
Cost savings are integral to the success of any franchisor, and effective purchasing of equipment is a simple way to bolster profits and improve efficiency and quality.
  • Mark Krebs
  • 3,839 Reads 2 Shares
Time for my annual "just got back from the IFA Convention" column. I saw lots of my lawyer friends while there-also met a lot of suppliers, franchise consultants, academicians, journalists, and franchisees. Occasionally, I even came a cross a franchisor. Didn't see too many psychologists, however. Why not?
  • Lawrence Bivins
  • 4,073 Reads 9 Shares
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For those of you who have been living under a rock for the past 10 years, I have a newsflash: Since 1995, The Federal Trade Commission has been involved in a rule- making process to amend the FTC Rule (the "Rule") to change certain disclosure...
  • Franchise Update
  • 4,977 Reads 2 Shares
For those of you who have been living under a rock for the past 10 years, I have a newsflash: Since 1995, The Federal Trade Commission has been involved in a rule- making process to amend the FTC Rule (the "Rule") to change certain disclosure requirements and to recognize certain changes to the franchise business sales model and use of technology in the franchise sales process. What we know is the likely substance of the changes; what we don't know is when they'll be implemented.
  • Lane Fisher
  • 3,485 Reads 2 Shares
In 1991, Jeff Johnson wife Carol were successful multi-unit franchisees for Schlotzky's deli. They had three units of their own in Lincoln, Neb., and area developer rights for a five-state region in the upper Midwest.
  • Ripley Hotch
  • 3,534 Reads 7 Shares
Franchise organizations cite these conventions as a vitally important part of their success. Traditionally, the meetings have provided an opportunity to bring franchisees together regularly to share system information and offer training. But these "family" get-togethers are continuing to evolve as franchisors look for new and refreshing ways to attract, motivate, and energize their franchise operators and send them back to their stores full of information and inspiration.
  • Kerry Pipes
  • 3,847 Reads 1,023 Shares
Lending experts say if you haven't provided financing information on non-bank lenders to prospective franchisees, you may be missing an important opportunity. There are a number of advantages to using non-bank lenders for franchise development, and franchisees who need financing help will appreciate the information you provide.
  • Joan Szabo
  • 6,950 Reads 1,014 Shares
In 1996, a young London inventor asked British franchise veteran Victor Clewes whether he should franchise or sell the innovative machine he'd created for filtering used cooking oil. Clewes had never set foot in a commercial kitchen, but it didn't take him long to see that Jason Sayers was sitting on a franchising goldmine.
  • Deb Selinsky
  • 5,208 Reads 15 Shares
So, you signed your first international Master Franchise and received your first initial Master Franchisee Fee.
  • William (Bill) Edwards
  • 4,427 Reads 1 Shares
The franchising industry in Vietnam has been gradually developing over the past few years with the products and services of a number of well-known local and foreign brand names achieving higher market profile. However, this development has taken place in the absence of any regulations directly governing franchising activities. The current franchising industry in Vietnam has relied on regulations on related issues, such as those to do with licensing of intellectual property rights and technology transfer coupled with general contractual obligations.
  • Andrew Terry
  • 3,960 Reads 14 Shares
Belgium's proposed franchise law (the "Proposed Law") seemed to be headed for final adoption on October 18, 2005; however, the Belgian Senate had other ideas. The Senate took up the bill for reconsideration prior to the October 18th deadline, so the bill is now back in a state of limbo while the Senate debates whether to make changes to the draft that was approved by the Belgian Chamber of Representatives on July 7, 2005. The Belgian Senate has 60 days to decide whether revisions need to be made to the Proposed Law. If the Senate revises the Proposed Law then the bill will be sent back to the Belgian Chamber of Representatives for further consideration.
  • Ryan Whitfill
  • 4,003 Reads 6 Shares
Ninety days after the effectiveness of China's new franchise regulations, foreign franchisors and their lawyers are trying to sort out whether they can comply with the law, and if so, how. The Measures for the Administration of Commercial Franchising ("Measures") were adopted as a part of China's commitment to the World Trade Organization to open the Chinese economy to foreign investment. Although rumors about the forthcoming regulations had been emanating from Beijing for nearly two years, in late November the world was given 12 days to comment on draft Measures which would apply to "Foreign Invested Enterprise" ("FIE") franchisors. By the end of December, the Ministry of Commerce ("MOC") had promulgated revised franchise regulations which apply to both domestic and foreign invested enterprises, but which failed to address whether foreign companies may franchise directly into China.
  • Carl E. Zwisler
  • 11,800 Reads 963 Shares
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If adopted, the recently published Unfair Contract Terms Bill ("UCTB") will significantly change the way franchise agreements are viewed by English courts and could create headaches for franchisors with franchises in the United Kingdom ("UK"). The UCTB was published by the Law Commission in draft form earlier this year. The bill will not become effective unless it is formally adopted, but the draft reflects the views of the current government so it is likely that the bill will be adopted sometime in 2006.
  • Ryan Whitfill
  • 4,313 Reads 99 Shares
The Mexican Congress is reviewing a bill ("Bill") intended to amend the Mexican Industrial Property Law ("IPL") to regulate franchise agreements and to add new disclosure procedures. It is still uncertain whether the Congress will approve the Bill. Currently, the IPL franchise regulations are very limited, and do not regulate the content of franchise agreements. The Bill adopts a very different approach in order to protect franchisees from perceived franchisor abuses.
  • Alberto de la Peña
  • 3,860 Reads 6 Shares
Can an elephant change its spots? Sometimes it feels easier to start a new brand than to change an old one-even if the old one seems ready for the bone yard. But how do franchisors who want to keep a valuable (but tired) nameplate breathe new life into it, attracting new customers while retaining the faithful--and convince its franchisees not only to have faith after years of malaise, but that change is what they need? Franchise UPDATE spoke with three franchisors who knew they had a good thing going-and figured out a way to make it fly once again.
  • Eddy Goldburg
  • 3,757 Reads 19 Shares
As a college dropout with a highly successful father (a transplant surgeon), Brian Scudamore had a mission. He had started 1-800-Got-Junk? as a way to pay for college and now was determined to put his business to the test. But let's not get too far ahead of ourselves.
  • Ripley Hotch
  • 5,811 Reads 136 Shares
Australian companies looking to expand beyond their borders are casting a hungry eye on the U.S. market. Physically Australia is over ¾ the size of the United States but there are only 19.9 million people in the country compared to a population of over 293 million in the U.S. What's more, high household and disposable incomes and the almost competitive desire to be the first on their block to try something new give American consumers both the means and the propensity to buy Australian products and services.
  • Kay Ainsley
  • 3,589 Reads
Nikki Sells has just been recognized as the 2005 recipient of the IFA's distinguished Bonnie Levine Award. The annual award honors individuals who further the cause of women in franchising. Sells, who is vice president of franchising for Express Personnel Services, in Oklahoma City, was presented the award during the recent IFA 45th annual franchise convention. "It's all about the journey," said Sells, a former school teacher, who has been vice president of franchising since January 2004 after being a longtime franchisee in the Express system. "To me, there's no such thing as a destination and this is where my journey has fortunately taken me. I've had a lot of wonderful opportunities and mentors along the way."
  • 2,833 Reads 3 Shares
Ron Berger knows the advantage of buying an existing franchise concept and improving on it. That is what he has done with Figaro's Pizza, a Salem, Oregon-based chain that is growing at a rapid pace.
  • Joan Szabo
  • 4,031 Reads 7 Shares
Despite attempts by the FTC to encourage franchisors to use earnings claims-most notably in the 1995 change to the Rule, which made claims easier to make and defend-most franchisors avoid them. According to a 2003 FRANdata study, only18-20% of all franchisors make earnings claims and that percentage has not increased substantially in the last five years.
  • Lane Fisher
  • 3,577 Reads 1 Shares
After 10 years in Atlanta, Phil Greifeld hasn't lost much of his New York accent. But after a stint as chief executive officer of the Huddle House chain, he has developed an appreciation for shirt-sleeve weather in winter, and for some of life's simpler pleasures -and smaller places.
  • Tom Steadman
  • 6,591 Reads
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