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Part 4 of this series on creating a buyer-centric franchise sales process covers the FDD review, validation, discovery day, and "decision time."
  • Joe Mathews
  • 2,065 Reads
Sam Anabi's time as a police officer in La Verne, Calif., laid the foundation for his business focus of helping those in need.
  • Debbie Selinsky
  • 7,301 Reads
Steve Olson offers five tips on how to improve the effectiveness of your sales team's closing skills.
  • Steve Olson
  • 4,488 Reads
How are you using technology to identify, reach, and track prospects?
  • Franchise Update
  • 4,786 Reads
Tariq Farid is an amazing guy. He's passionate about his employees, his community, his family, and his religion, and based on a 2.5 hour visit with him at his Wallingford, Conn., headquarters, if there were an award for the Nicest Guy in the World, he'd be on the list.
  • Eddy Goldberg
  • 6,530 Reads 1 Shares
A conversation with David Buckley, CMO at Sears Hometown and Outlet Stores, on the top three misperceptions that derail local marketing success for franchisors and franchisees.
  • Philip St. Jacques
  • 3,033 Reads
Bobby and Lori Forrest have one of the highest multi-store averages in the Sport Clip system. Together they have bought existing under-performing stores and turned them around consistently. As a husband-and-wife team, their strengths and weaknesses complement each other.
  • Multi-Unit Franchisee
  • 9,479 Reads
At The Maids, brand culture starts at the top. Learn how it permeates the rest of the franchise organization.
  • Amy Olson
  • 2,865 Reads
Tired of the same old books on business and leadership? Take a gander at these!
  • Paul Jun
  • 3,184 Reads
You have good and poor employees, it's an unfortunate fact of life. But you need all of your employees to get along and work well together. Here are 10 effective ways to identify difficult employees and tips for helping coworkers get along better.
  • Multi-Unit Franchisee
  • 9,773 Reads
Social media marketing news you can use. This week: Ello arrives, LinkedIn cancels Groups, Pinterest's social media gaffe, new Google Adwords policy for third-party managers, mobile device ad conversions continue to grow.
  • Daniel Lieberman
  • 2,847 Reads
Jersey Mike's Subs
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Jersey Mike's Subs
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Jersey Mike's Subs
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Craig Joy, who works side by side with employees on the sandwich line at his Checkers restaurants in Florida, is known for his people-driven approach to business and the high retention rate of what he calls his "incredible team."
  • Debbie Selinsky
  • 8,160 Reads
Checkers co-franchisees Bruce Keehn and Andrew Lynn don't seek photo ops or newspaper articles about all the good they do in their communities.
  • Debbie Selinsky
  • 8,054 Reads 8 Shares
Taking a moment to remind yourself of these 3 basic benefits of franchising, which may seem obvious to you, can go a long way in improving your sales process (as well as the performance of existing franchisees).
  • Todd Wolfenbarger
  • 4,551 Reads 4 Shares
Employees are on the frontline and the face of your business to customers. It's important that they show customers they care about them. Here are 11 strategies to help operationalize caring.
  • Multi-Unit Franchisee
  • 9,589 Reads
How to create a buyer-centric franchise sales process that works
  • Joe Mathews
  • 2,795 Reads
Veteran entrepreneur shares tips for balancing business and personal life while working from home. She's a serial entrepreneur who offers advice for maintaining professionalism in business without sacrificing or feeling guilty about your family.
  • Multi-Unit Franchisee
  • 5,837 Reads 1,023 Shares
Chris Moore, a multi-unit Watermill Express franchisee, is in the enviable position of knowing exactly who his customers are, what they want, and why—and where—they want it.
  • Debbie Selinsky
  • 7,584 Reads 1,021 Shares
The "space between" franchisor and franchisees is where system-wide marketing fails. Here are 5 tips for navigating that space successfully and growing the system.
  • Corey O'Donnel
  • 12,386 Reads 9 Shares
Effective closing skills are critical in the franchise sales process. Learn how to develop them in yourself - and your team.
  • Steve Olson
  • 4,338 Reads 4 Shares
For the past 30 years, the U.S. has experienced the longest bull market on record for fixed-income securities. As interest rates declined, investors in bonds benefited.
  • Carol M. Schleif
  • 8,161 Reads 1 Shares
Indevia Accounting
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Indevia Accounting
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Indevia Accounting
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Demands on CMOs are increasing every day. This CMO-turned-solution-provider offers 5 ideas to help marketers keep their balance.
  • Bob Scaglione
  • 2,781 Reads
Are your franchisees shying away from local online marketing initiatives? You're not alone, according to this report from Brandmuscle.
  • Brandmuscle
  • 3,688 Reads
Bill Sole has been a successful master franchisee for the Anago Cleaning Systems brand in the Bay Area for nearly a decade now. He has just taken on the new territory of Inland Empire where his franchisees will service Riverside, San Bernardino and Ontario counties.
  • Multi-Unit Franchisee
  • 8,282 Reads
The best financial advisors are also great team players. Top financial advisors and attorneys should work together to create a successful collaborative effort for their clients.
  • Multi-Unit Franchisee
  • 6,070 Reads
Are you sabotaging your content marketing? Here are 5 ways to stop - today!
  • Ellen Gomes
  • 2,122 Reads
Social media marketing news you can use. This week: optimizing mobile sites, crisis management, comedy in marketing, build a YouTube audience, 14 top SMM tools, and DIY website builders.
  • Daniel Lieberman
  • 3,298 Reads
Jim Lager doesn't talk about himself a lot, but will allow that he's "pretty good at taking lousy businesses and turning them into something.
  • Debbie Selinsky
  • 7,352 Reads
Ten years ago, when FRANdata began tracking the concentration of units controlled by multi-unit franchisees, it totaled 45 percent. Today, multi-unit operators control 55 percent of all franchise units.
  • Darrell Johnson
  • 7,494 Reads 1 Shares
So, do you want to live your life like a boss, calling the shots and living on top? Consider living life like a boss.
  • Jen Lawrence
  • 7,544 Reads
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