Dogdrop Shines as Unique Franchise for the Future
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Dogdrop Shines as Unique Franchise for the Future

Dogdrop Shines as Unique Franchise for the Future

Are you looking to get in on the ground floor of a game-changing franchise opportunity? There's a lot to love about Dogdrop.

Dogdrop is set to reach a new generation of pet parents primed for growth and fine-tuned for franchising. The California-based emerging brand's modern, on-demand business model breaks all the rules in the rapidly expanding $99-billion-plus pet care market. And that suits co-founder Shaina Denny just fine.

"I don't believe the future of dog parenthood is Monday through Friday, nine-to-five dog daycare," Denny says. "So, we're focused on creating an entirely new category designed for what pet parents need today and not the other way around."

Founded in 2020, Dogdrop was born from Denny's search to find a safe and happy place for her mini chocolate dapple Dachshund, Poppy, to play. Uninspired by what she saw, the tech executive teamed up with childhood friend and co-founder Greer Wilk to reimagine their own take on dog daycare. Dogdrop's tech-enabled dog daycare locations are grounded in a high level of service and flexible membership options. Pet parents can drop off and pick up their dogs when convenient.

Industry watchers like what they see. Dogdrop's growth is backed by a strategic and proven franchisor investment fund that includes leading industry pros like Mars Petcare, Science-Inc, and the CEO of Wag!

Dogdrop's winning franchise blueprint delivers three core value propositions:

Quality of care

Locations offer open play daycare, directed play, and safe socialization supervised by "Droperators." These highly trained staff members are experienced in dog behavior and group dog interaction and certified in pet CPR.


Dogdrop meets the needs of today's pet parents with a flexible membership-based pricing model. Flexible payment options and short-term "quick stop" stays are encouraged, increasing the accessibility and demand by pet parents who want what's best for their dogs but don't always need full or half-day care.


Accessible locations, ranging from 2,000 to 3,000 square feet, are intentionally smaller than the industry norm to deliver unparalleled high-quality care to each dog for minimal operating costs. Smaller footprints allow for easy drop-off at sites in dense and highly trafficked urban areas, like the ground floor of an apartment complex, where traditional dog daycares are too big and too industrial to fit.

Franchise owners can count on a proprietary, best-in-class service platform that supports and optimizes all aspects of daily business operations while providing a seamless customer experience. You won't find grooming or boarding services at Dogdrop. The brand is focused on making its presence known as the "subject matter experts" in dog daycare.

"If you do something so well, we don't need to be throwing around a ton of different revenue streams because then we're not focused on our core competency," Denny says. "And so for us, that really shows how committed we are to the value we're delivering and streamlines training and operations for franchisees."

With Dogdrop's first multi-unit franchise agreement inked for five locations in Denver, Dogdrop has hit the trail to "responsibly scaling" with the right franchise partners. Dogdrop is looking to have more than 10 markets under development in the coming year in vibrant, untapped markets like Salt Lake City, Boise, Idaho, and Charlotte, North Carolina, which means plenty of white space for growth.

"We are giving pet parents the peace of mind and a service experience that they have never seen in this category," Denny says. "We can train people to provide the best quality of care for a pet, so we are looking for franchisees who are super passionate and driven from within to provide stellar experiences."

To discover your opportunity to expand with a recession-resistant franchise opportunity defining the future of dog care, visit


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Published: November 18th, 2022

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