Huddle House Offers Delicious Access to $285 Billion Breakfast Market 
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Huddle House Offers Delicious Access to $285 Billion Breakfast Market 

Huddle House Offers Delicious Access to $285 Billion Breakfast Market 

For decades, Huddle House has maintained its legacy as one of the largest full-service family concepts. An attractive, lucrative investment for multi-unit operators, the concept is continuing to open doors for franchise investors looking to tap into the $285 billion breakfast food segment.

A nod to the brand’s resilience and staying power, Huddle House was recently named by FSR Magazine as one of the “13 Restaurants That Defied The COVID Odds,” and has been featured in notable publications such as Franchise Times Top 200+ and Thrillist’s list of “Regional Breakfast Chains that Should Be Everywhere.”

With more than 300+ locations open or under development, this small-town concept has maintained a steady stream of growth, delivering big-city returns to franchise partners. Now, under the new direction of franchise development expert Peter Ortiz, serving as the concept’s Chief Development Officer, Huddle House anticipates a new era of growth that will drive multi-unit development nationwide.

Offering flexible buildout options, franchisees can select a format to best fit their real-estate needs including: inline, endcap, retrofit and ground-up models with the integration of carry-out windows and patio seating easily incorporated. To stay ahead of guests’ ever-evolving dining preferences, the Huddle House team has prioritized innovation by developing a new prototype design optimized for off-premise meal pick-up and delivery. Built to support the brand’s increase in online ordering, the model adds extra space for pick-up windows throughout the restaurant and an altered parking lot layout for easy curbside delivery.

“In 2020, our team huddled up and adapted swiftly leading to continued growth and the development of a new prototype for the brand, allowing franchisees to get the most out of their location,” said Michael Abt, Huddle House CEO. “Huddle House’s forecast for the rest of 2021 is bright. With a number of new openings scheduled in the pipeline, new executive leadership guiding the way and fresh menu innovations coming to locations across the country, these advancements will provide additional momentum for Huddle House.”

Founded in Decatur, Georgia in 1964, Huddle House has become the quintessential gathering place for communities to ‘huddle up’ after local high school football games, for family dinners and every memorable occasion in between. In the coming weeks, the hometown favorite concept will be opening three franchise locations in Jonesboro, AR, Huffman and Odessa, Texas.

Huddle House provides an excellent opportunity for growth-minded developers to diversify their portfolio by partnering with a concept that continues to stand strong in the fast-growing breakfast niche.

For more information about franchising with Huddle House visit


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Published: June 9th, 2021

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