IceBorn Is Vending Its Way Toward Growth
No matter how you look at it, IceBorn is a cool business opportunity. The brand is gaining awareness, ramping up growth, and helping more and more franchisees achieve their dreams. The upstart brand even made it to Entrepreneur Magazine’s first-ever Top Franchise Brands list for 2017, and 2018 Top Low Cost Franchise list. All of this excitement makes it the perfect time for savvy investors to jump on the bandwagon. And, brand officials say, there are plenty of markets ripe for development throughout the country.
IceBorn first began franchising in 2012 but its parent company, Ice House America, has been manufacturing and operating automated ice and water vending machines since 2003. The proprietary system has been refined and offers a one-of-a-kind product and a streamlined path to for franchisees.
The IceBorn system offers franchisees three unique ice and water vending machine models. All are freestanding, 24/7, automated retail ice and water destinations that offer bagged or straight-to-cooler ice that is purified, clean, and vended on demand.
The company is now expanding at a rapid pace, opening machines throughout the US and globally at a rate of almost one per day.
“We have been experiencing significant growth throughout the country, especially in the western United States,” says Ice House America CEO Troy Doom. “But other markets are available and demand is increasing not just for the consumer product but for those who want to be operators.”
The brand’s unique mixture of fresh ice and chilled bulk water is continuing to build a passionate and loyal consumer base.
“Our products are geared toward a healthy lifestyle and consumers that are becoming more and more conscious of what they are consuming,” says IceBorn VP of Sales & Marketing Michael Little. The company’s proprietary system, which can be monitored and controlled by franchisees remotely, filters and purifies water before freezing it and storing it cleanly and internally. Ice is made continuously throughout the day, so it is always fresh when customers make a purchase.
One of the key attractions for franchisees is the brand’s low franchise fee and low cost of entry. Investors can obtain 8-10 machine locations for the same cost as a traditional QSR. That, says Little, makes it a perfect vehicle for multi-unit operators looking to open multiple locations.
Furthermore, IceBorn makes a great semi-passive investment for franchisees, thanks to its comprehensive franchisee support that includes a technical support hotline, local marketing, protected territories, and site development guidance.
With growing consumer demand for IceBorn products and franchise operators snatching up territories, there’s no time like the present for those interested in growing with this emerging brand. Think of the IceBorn franchise opportunity as a way to make some cold hard cash.
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