Arby's Franchise News
Five years ago, when we were buying restaurants and growing, we looked at Arby's as an iconic Brand that was just being held back. When Roark bought Arby's, you felt there was something special was going to happen. Well, the world has completely changed. Now everyone realizes Arby's has untapped potential, and people are just starting to take note. ... The potential of this brand has never been greater than it is today. I have been a part of this brand for 20 years and today, I am more excited than I have ever been.
The Fast Crafted® products appeal to two different groups (QSR guests and fast casual guests who appreciate being able to get a quality sandwich on the go), and the innovation that is taking place is quite a nice thing to be involved in. The ARG leadership team really is here to improve the Brand, listen to the franchisees and accept their input, and get their buy-in. They respect the knowledge on other side of table, and that is great. ... I think through the creativity of the ad agency, Fallon, and the creativity of our marketing team, they have accomplished great positioning -- letting guests know we deliver quality proteins. And I like the way (CMO) Rob Lynch has engaged the social media aspects to drive young people to Arby's. All brands age, and you always want to stay in front of young guests.
|Franchise Fee:||$6,250 - $37,500|
|Total Investment:||$271,950 - $1,773,000|
|Advertising Fee:||Minimum of 4.2%|
Canada: AB, BC, MB, NB, NS, ON, SK
United States: AL, AK, AZ, CA, CT, DE, DC, FL, HI, ID, IL, IA, LA, ME, MD, MA, MS, MT, NE, NV, NH, NJ, NM, NY, NC, ND, OR, PA, RI, SC, SD, TN, VT, VA, WA, WV, WY
Browse the latest corporate news from Arby's.
Arby's turned its menu on its head with the opening of the Arby's Market Fresh fast-casual prototype in Schaumburg, Illinois, September 12, 2005. Five years ago, Arby's rolled out Market...
Watch And Win! Tune In To The Arby's® Action Sports Awards December 10th To Win Free Arby's Food For A Year
To celebrate the launch of the inaugural Arby's Action Sports Awards, premiering on the FOX Network on December 10, 2006, one lucky viewer will win FREE Arby's food for one year (valued at $1,...
It's no secret that Arby's is the place for people who crave something different and something better than ordinary fast food. Now, the leader in great tasting fast food is teaming up with Ro...
Arby's recently announced it has begun serving French Fries with zero grams of trans fat (as calculated under FDA nutrition labeling regulations). The company is switching to a 0 grams trans fat c...
Arby's® Honors Action Sports Mavericks At Inaugural "Arby's Action Sports Awards" Premiering On Fox Sunday, December 10
Be prepared to see some serious moves at the inaugural "Arby's Action Sports Awards" ceremony, currently scheduled to air nationally on FOX, Sunday, December 10. Stars from "Jackas...
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