the inside coup Franchise Articles

Testimonials »

"After working in the corporate world for 20 years, my wife and I decided it was time to make an investment into our future by starting our own business. When we found the inside coup™, none of our other options added up to the model they offered. the inside coup™ had already built the bicycle, we just needed to get on the bike and ride it to make it successful. the inside coup™ proves to strongly support their franchisee team and has a vested interest in helping us succeed. We are excited to bring such an amazing product into the Austin market and help local businesses along the way."
Whit and Tawny B,
Austin, TX

"I was President of Marketing Services for a $1.2B company servicing the financial services industry (banks and credit unions primarily). Experience is in Sales, Marketing, Leadership, business process, change management, strategic plan development and execution, and mergers and acquisitions. I love the small business marketplace and wanted an opportunity to help small businesses grow. From my past experience, I know how well the right direct mail works for businesses wanting to gain new clients, and retain existing ones. What I found in the inside coup as a direct mail product was one that is “right”. It targets the right audience, at the right time, with the right content and creative, inside a high quality magazine that stands out among other mail pieces, all which engages the consumer to connect with the businesses inside. I also found the corporate team to be most interested in ensuring the success of the franchisee. The fact that they look to offer franchises to only those who truly share their passion for success and growth certainly was appealing."
Michael F
San Antonio, TX


Financial Information:

Cash Investment: $50,000 - $135,000
Net Worth: $100,000 - $500,000
Franchise Fee: $39,000 - $270,000
Total Investment: $50,950 - $289,950
Royalty Fee: 5%
Advertising Fee: 2%

Available Markets:


United States: AL, AZ, AR, CA, CO, CT, DE, DC, FL, GA, ID, IL, IN, IA, KS, KY, LA, ME, MD, MA, MI, MN, MS, MO, MT, NE, NV, NH, NJ, NM, NY, NC, ND, OH, OK, OR, PA, RI, SC, SD, TN, TX, UT, VT, VA, WA, WV, WI, WY

Recent Articles

the inside coup is revving up growth in 2018 with three newly-inked franchise area development agreements to expand in Columbus, Ohio,  San Antonio, and Austin, Texas.
  • Helen Bond
  • 33,844
As an emerging brand, the inside coup is kicking its winning franchise blueprint up a notch with an ever-growing dream team of cutting edge marketing strategies set to take the innovative, upscale magazine to new heights in the multi-billion dollar direct mail industry.
  • Helen Bond
  • 3,710
When it comes to a franchise investment, the inside coup offers entrepreneurs the best of both worlds in a ground floor opportunity: an innovative, emerging direct mail marketing brand in an established 37-billion-dollar industry poised for continued growth.
  • Helen Bond
  • 3,253
Before Brian Gannon was tapped as Franchisee of the Year by his upscale direct mail brand, the inside coup, the Oakland, County Michigan entrepreneur was a successful sales and marketing account executive in manufacturing—and admittedly in a rut.
  • Helen Bond
  • 3,860
When Scottsdale, Ariz. entrepreneur David Sliman launched his upscale direct mail magazine-- the inside coup™ --he knew the multi-billion dollar marketing industry needed a brand with a fresh approach.
  • Helen Bond
  • 11,077

This web page does not constitute a franchise offering or an offer to sell a franchise. A franchise offering can be made by us only in a state if we are first registered, excluded, exempted or otherwise qualified to offer franchises in that state, and only if we provide you with an appropriate franchise disclosure document.

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